One Coat Thickening Mascara

by Almay  
Price:
$5.99 
Good Read Member Comments
Add To Faves»

Want to buy this product?

Category:
Makeup > Mascaras (regular) > Regular Mascara
Last Updated:
12/5/2012
Jar Packaging:
No
Tested On Animals:
No

One Coat Thickening Mascara has an inaccurate name because this mascara lengthens better than it thickens. Slight clumping is apparent, but it brushes through easily, and this isn't a stubborn formula to remove.

Long a standby for those with sensitive skin seeking hypoallergenic products (though that term is unregulated and can be applied to any product, regardless of ingredients), Almay continues to refine its comprehensive makeup line. In early 2006 the company repackaged its old favorites, and also relaunched several new makeup items. Everything now has a sleek new look and color-coded packaging. We admit, the makeover is effective, not just product-wise but visually too.

Shopping this drugstore line is now much easier because of the clearly defined product and color family groupings. Lamentably, testers and trial sizes of the makeup are still scarce regardless of where you shop. Almay has always been a reliable line for foundations, powder, and mascara. Within its current lineup you'll find that remains true. Their foundations are better than ever, and still offer full, broad-spectrum sun protection and a mostly neutral palette. We also found their concealers and mascaras have improved, as have the pencil options. When it comes to shopping for makeup staples with state-of-the-art formulas, Almay has many winners, and some innovative surprises that its competitors would be wise to learn from.

For more information about Almay, owned by Revlon, call (800) 992-5629 or visit www.almay.com.

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    3 / 4 Good
  2. Was this product a good value? (4 = Best)

    4 / 4 Best
  3. Would you recommend this product? (4 = Best)

    4 / 4 Best
Page of 1
  1. Beth E
    Reviewed on Friday, May 02, 2014
    • Value
      4 / 4
    • Results
      3 / 4
    • Recommend
      4 / 4
    I wasn't finished!
    • the white, gluey first coat which thickens the lashes. That stuff is a mess. The Almay product works much better for that purpose. They should name it "one coat natural lashes" so people know what they are buying.

  2. Beth E
    Reviewed on Friday, May 02, 2014
    • Recommend
      4 / 4
    • Results
      3 / 4
    • Value
      4 / 4
    I like it but not because it thickens
    • This does not thicken in one coat. I used it once and that was it. But later, I tried it again. I realized I liked it because it does color the lashes but doesn't make them clumpy. It just colors them - as if your eyelashes were dyed. Sometimes, I just don't want to spend much time on make-up or want to be very natural. This is great for that. One coat. However, I also sometimes use a second coat of another product and it makes a great base for that. I hate those mascaras that come

  3. CATHERINE b.
    Reviewed on Sunday, March 23, 2014
    • Value
      4 / 4
    • Results
      4 / 4
    • Recommend
      4 / 4
    You don't have to spend a fortune for a great mascara
    • I tried all the Almay mascaras over the years and this is my favorite! The shorter (7/8") brush makes application easier and curls my lashes. It comes in brown/black, my ideal color (fair skin, blue eyes). It doesn't flake or smudge and is easy to remove (Almay remover pads). It feels soft on my eyelashes (no clumps, stiffness or sticky feeling) and doesn't irritate my eyes. Big effect: 1 coat is pretty all day- 2 coats - stunning. Great product + great price + NOT tested on animals = WOW

You May Also Like These Products From Paula's Choice

About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

View Media Highlights

 

The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

585623-IIS1 v1.0.0.335
Skip to Top of Page
15% Off Everything | FREE Shipping on $50+

Create an Account

Create Account»
  • »

New Customers

You will have the option to create an account after you have submitted your order.