Almay

Almay At-A-Glance

Strengths: An excellent assortment of mascaras; several exceptional foundation options to choose from; a phenomenal liquid eyeliner; a selection of good makeup removers.

Weaknesses: Some of the Intense i-color products do the exact opposite of enhancing eye color; mediocre blushes; “Smart Shade” products don’t automatically adapt to skin’s color as claimed.

Long a standby for those with sensitive skin seeking hypoallergenic products (though that term is unregulated and can be applied to any product, regardless of ingredients), Almay continues to refine its comprehensive makeup line. In early 2006 the company repackaged its old favorites, and also relaunched several new makeup items. Everything now has a sleek new look and color-coded packaging. We admit, the makeover is effective, not just product-wise but visually too.

Shopping this drugstore line is now much easier because of the clearly defined product and color family groupings. Lamentably, testers and trial sizes of the makeup are still scarce regardless of where you shop. Almay has always been a reliable line for foundations, powder, and mascara. Within its current lineup you'll find that remains true. Their foundations are better than ever, and still offer full, broad-spectrum sun protection and a mostly neutral palette. We also found their concealers and mascaras have improved, as have the pencil options. When it comes to shopping for makeup staples with state-of-the-art formulas, Almay has many winners, and some innovative surprises that its competitors would be wise to learn from.

For more information about Almay, owned by Revlon, call (800) 992-5629 or visit www.almay.com.

Read more ...

Your results are in the table below. You can narrow your results by using the drop down menus or sort by toggling the column labels. If you would like to add an item to your faves check the box in the "+" column. Click the add to faves button when you're done adding items.

+ Rating Product Brand Category Price Size
Average One Coat Get Up & Grow Waterproof Mascara Almay Waterproof Mascara  $7.99
Good One Coat Nourishing Mascara Thickening Waterproof (Discontinued) Almay Waterproof Mascara  $5.99
Good One Coat Thickening Mascara Almay Regular Mascara  $5.99
Best One Coat Triple Effect Almay Regular Mascara  $8.19
Average Powder Blush (Discontinued) Almay Powder Blush  $10.29
Average Powder Bronzer (Discontinued) Almay Powder Bronzer  $9.99
Average Smart Shade Anti-Aging Concealer SPF 20 Almay Liquid Concealer  $8.99
Good Smart Shade Concealer SPF 15 Almay Concealer with Sunscreen  $8.99
Good Smart Shade Makeup SPF 15 Almay Liquid Foundation w/ Sunscreen  $13.49
Best Smart Shade Mousse Makeup Almay Cream Foundation  $13.99
Average Smart Shade Powder Blush Almay Powder Blush  $11.50
Poor Smart Shade Smart Balance Pressed Powder Almay Pressed Powder  $13.99
Average Soothing & Depuffing Gentle Eye Makeup Remover Almay Eye Makeup Removers  $5.99 80.00 pads
Best TLC Truly Lasting Color 16 Hour Makeup Almay Liquid Foundation  $12.49
Good TLC Truly Lasting Color Pressed Powder SPF 12 (Discontinued) Almay Pressed Powder w/ Sunscreen  $12.99
Good Touchpad Blush (Discontinued) Almay Liquid/Gel Blush  $10.29
Good Truly Lasting Color (Discontinued) Almay Long-Wearing Lipstick  $12.49
Average Wake Up Hydrating Make Up SPF 13 (Discontinued) Almay Powder Foundation w/ Sunscreen  $12.99
Good Wake Up Undereye Concealer Almay Liquid Concealer  $8.99
Results per page:
« Prev Page of 2
585631-IIS3 v1.0.0.358 12/19/2014 1:18:22 AM
Skip to Top of Page
20% Off Retinol Products | FREE Shipping on Everything | FREE Eyeshadow Palette on $65+

Create an Account

Create Account»
  • »

New Customers

You will have the option to create an account after you have submitted your order.