Brow Wiz

Price:
$21 
Best Read Member Comments
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Category:
Makeup > Eyebrow Fillers & Shapers > Brow Pencil
Last Updated:
3/28/2014
Jar Packaging:
No
Tested On Animals:
No

Brow Wiz is an ultra-fine-point automatic brow pencil outfitted with a spooley brush to aid with grooming. The texture is on the stiff-side which is actually a plus because it allows for precise application to fill in sparse brows and gives the formula a stay-put finish. There are four shades available: two for blondes and two for brunettes (medium brown and dark brown), all of which look natural and flattering.

The Anastasia Beverly Hills product line was developed by "definitive eyebrow expert" Anastasia Soare, a woman who owns a chic Beverly Hills salon. Her namesake product line is built around specialty brow products and shaping tools based on her criteria. Although she has expanded the line to include skin-care and other makeup items, the brow products remain the heart of the line; the skin care seems to be little more than an afterthought.

What sets the Anastasia line apart is the wide selection of brow-grooming products and their impressive shade range for natural-looking brows. Overall, the line is a mixture of both good and bad products, at a relatively high price point. We were expecting to find great brow pencils from a line devoted to perfecting the eyebrow, but Anastasia failed miserably with their extremely hard-textured Perfect Brow Pencil.

Their skin-care products also rank low in terms of efficacy and high in terms of misleading claims, and the mascara misses the mark completely. There are a few so-so makeup products you can ignore, and some of the brow kits have a frustrating mix of good products and awful products.

On the flip side, what's great about Anastasia Beverly Hills are their fabulous brow powders, good brushes, brow-taming products, and some helpful products such as Brow Fix, Brow Pen, and Tinted Brow Gel. They also have a beautiful Blush Quad and a couple of good highlighter pencils. Many of the products cater to those who are new to brow shaping (including a brow stencil set), and, depending on your local department store, you may even be able to schedule an appointment with an Anastasia brow specialist who can show you the way, following the namesake company founder's famous Golden Ratio. For more information about Anastasia Beverly Hills, call (800) 310-3773 or visit www.anastasia.net.

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    4 / 4 Best
  2. Was this product a good value? (4 = Best)

    4 / 4 Best
  3. Would you recommend this product? (4 = Best)

    4 / 4 Best
Page of 1
  1. Wendy
    Reviewed on Tuesday, April 15, 2014
    • Value
      4 / 4
    • Recommend
      4 / 4
    • Results
      4 / 4
    Great Product
    • I'm a 60+ woman who's been coloring and highlighting my hair but neglecting my brows. I went into Sephora and the CSR used this product on my eyebrows, what a difference! I am now addicted to this pencil and the attached brush, which is great for blending the product and lifting your brows. Please don't stop making this producct!

  2. Chrissy D.
    Reviewed on Monday, March 24, 2014
    • Results
      4 / 4
    • Value
      4 / 4
    • Recommend
      4 / 4
    My go to daily eye pencil
    • I love how fine the tip is because you can make your eyebrows as natural as you want. You can even make your eyebrows strong depending on your stroke and pressure. I just love how precise you can get with this product and I feel that the price justifies its versatility and the great color choices they offer.

  3. wendy d.
    Reviewed on Saturday, November 30, 2013
    • Value
      4 / 4
    • Recommend
      4 / 4
    • Results
      4 / 4
    Like this product!
    • Bought this in color Ash Brown in the Sephora store. A staff member applied it for me because I had never used a brow color before but now that my eyebrows are graying, along with my hair, I needed to refresh my look. The color is very lifelike and natural. I like the look a lot, and makes me look years younger.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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