Even Brighter Serum

Price:
$65 - 1 fl. oz.
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Category:
Skin Care > Retinol Products > Lighteners Without Hydroquinone
Last Updated:
2/22/2013
Jar Packaging:
No
Tested On Animals:
No

This skin-lightening serum is a mixed bag. It has a smooth, lightweight texture and contains an impressive amount of a type of vitamin C (ascorbyl glucoside, also an antioxidant) with emerging research on its ability to lighten brown discolorations. Also on hand to help lighten discolorations are a synthetic ingredient known as undecylenoyl phenylalanine plus plant extracts with some intriguing research on their ability to inhibit melanin (skin pigment) production. All of these can certainly be beneficial for skin!

Where things go a bit downhill is with the inclusion of melissa (balm mint) extract plus some fragrance ingredients that put skin at risk of irritation. Because these ingredients aren’t present in great amounts, we still recommend this product—but please know you can find other options that omit the fragrant ingredients and also cost less. Examples of such products can be found on our list of Best Skin-Lightening Products.

Pros:

  • Contains a good mix of research-supported skin-lightening ingredients.
  • Amount of vitamin C provides a nice antioxidant boost.
  • Lightweight texture is suitable for all skin types.

Cons:

  • Expensive.
  • Small amount of melissa extract plus fragrance ingredients pose a slight risk of irritation.

Get brighter, smoother, more even complexion with this Vitamin C and Bearberry extract-enriched serum. This antioxidant-rich formula works hard to brighten the skin and minimize the appearance of discoloration. Ideal for all skin types.

Water, Ethoxydiglycol, Glycerin, Ascorbyl Glucoside, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Undecylenoyl Phenylalanine, Aminomethyl Propanol, Butylene Glycol, Arctostaphylos Uva Ursi Leaf Extract, Mitracarpus Scaber Extract, Acrylates/C10-30 Alkyl Acrylates Crosspolymer, Althaea Officinalis Leaf Extract, Melissa Officinalis Leaf Extract, Vaccinium Myrtillus Leaf Extract, Camellia Sinensis Leaf Extract, 1,2-Hexanediol, Caprylyl Glycol, Tropolone, Dipotassium Glycyrrhizinate, Hexylresorcinol, Fragrance/Parfum, Citric Acid, Lilial

The Anastasia Beverly Hills product line was developed by "definitive eyebrow expert" Anastasia Soare, a woman who owns a chic Beverly Hills salon. Her namesake product line is built around specialty brow products and shaping tools based on her criteria. Although she has expanded the line to include skin-care and other makeup items, the brow products remain the heart of the line; the skin care seems to be little more than an afterthought.

What sets the Anastasia line apart is the wide selection of brow-grooming products and their impressive shade range for natural-looking brows. Overall, the line is a mixture of both good and bad products, at a relatively high price point. We were expecting to find great brow pencils from a line devoted to perfecting the eyebrow, but Anastasia failed miserably with their extremely hard-textured Perfect Brow Pencil.

Their skin-care products also rank low in terms of efficacy and high in terms of misleading claims, and the mascara misses the mark completely. There are a few so-so makeup products you can ignore, and some of the brow kits have a frustrating mix of good products and awful products.

On the flip side, what's great about Anastasia Beverly Hills are their fabulous brow powders, good brushes, brow-taming products, and some helpful products such as Brow Fix, Brow Pen, and Tinted Brow Gel. They also have a beautiful Blush Quad and a couple of good highlighter pencils. Many of the products cater to those who are new to brow shaping (including a brow stencil set), and, depending on your local department store, you may even be able to schedule an appointment with an Anastasia brow specialist who can show you the way, following the namesake company founder's famous Golden Ratio. For more information about Anastasia Beverly Hills, call (800) 310-3773 or visit www.anastasia.net.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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