Continuous Protection Sunblock Lotion SPF 55 (Discontinued)

by Aveeno  Continuous Protection
Price:
$10.49 - 4 fl. oz.
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Category:
Skin Care > Sensitive Skin Products > Sun Products > SPF 50 and Higher Sunscreen
Last Updated:
4/10/2013
Jar Packaging:
No
Tested On Animals:
Yes

Continuous Protection Sunblock Lotion SPF 55 provides excellent broad-spectrum protection, and it includes antioxidants. Reliable UVA protection is assured via stabilized avobenzone, and the antioxidants provide an additional measure of environmental protection.

Note: the inactive ingredients are listed in alphabetical rather than descending order. This is permissible because FDA regulations allow over-the-counter drug products (which include sunscreens) to list their inactive ingredients in this manner.

Formulated to provide better, longer-lasting sun protection and to help protect against skin damage caused by the sun. Unlike ordinary sunscreens, this formula combines patented Active Photobarrier Complex, which maintains broad spectrum protection over time against the sun's harmful rays, with natural soy proteins and antioxidants to help shield your skin from environmental damage. This oil-free, non-greasy formula is also hypoallergenic and waterproof.

Active: Avobenzone (3%), Homosalate (10%), Octisalate (5%), Octocrylene (2.8%), Oxybenzone (6%), Other: Ascorbic Acid, Behenyl Alcohol, BHT, Butylene Glycol, Butyloctyl Salicylate, Caprylyl Methicone, Diethylhexyl 2,6 Naphthalate, Dimethicone, Disodium EDTA, Ethylhexyl Stearate, Ethylhexylglycerin, Ethylparaben, Fragrance, Glyceryl Stearate, Glycine Soja (Soybean) Protein, Methylparaben, PEG-100 Stearate, Phenoxyethanol, Propylparaben, Silica, Sodium Polyacrylate, Styrene/Acrylates Copolymer, Tocopheryl Acetate, Trideceth -6, Trimethylsiloxysilicate, VP/Hexadecene Copolymer, Water, Xanthan Gum

Beginning with its first product in 1945, Soothing Bath Treatment, still sold today as part of the company's Baby line of products, Aveeno has prided itself on using natural ingredients. In some ways, they were a pioneer in the field, though for years the only natural ingredient of note in their products was oatmeal. Consumer products giant Johnson & Johnson purchased the brand in 1999, and wasted almost no time expanding it. A handful of bar cleansers and bath products were spun off into complete collections of facial-care products and an ever-growing number of body lotions and washes, not to mention shaving gels (Aveeno is one of the few companies whose shaving gels are truly fragrance-free).

Not surprisingly, many of the facial-care products from Aveeno are similar to those from Johnson & Johnsonowned Neutrogena. The differences typically lie in the natural ingredients each brand promotes. A cornerstone ingredient for Aveeno is soy, while Neutrogena has experimented (with varying degrees of success) with copper, retinol, salicylic acid, and melibiose. Overall, Neutrogena has a much larger and more comprehensive selection of products, though their formulas are also more problematic. Aveeno would do well to diversify a bit, or at least acknowledge that it takes more than a single star ingredient to provide superior skin-care products. As is, most of their anti-wrinkle products don't compete favorably with the more well-rounded options, not just from Neutrogena but also from Olay, Dove, and, in some respects, L'Oreal.

Getting back to the issue of soy, you'll see from the reviews it is indeed a helpful ingredient for skin—just not in the same multifaceted, does-everything manner Aveeno touts on each soy-containing product's package. A big proponent for Aveeno's use of soy is dermatologist Dr. Jeannette Graf. She is quoted on Aveeno's web site, stating that "It is now clear that the ability of natural soy to deliver multiple benefits to skin plays a lead role in high performance skin care." That sounds great but it doesn't explain why Aveeno ignores research on countless other antioxidants, skin-identical ingredients, or cell-communicating ingredients, all elements Dr. Graf uses in her separate, namesake product line. Interestingly, with Graf's own products relying on a blend of efficacious ingredients, including soy, it's a good question why she decided to endorse Aveeno's one-note soy products.

The bottom line is that when it comes to shopping for skin-care products at the drugstore, Aveeno, for all its talk of being a leader in "Active Naturals," doesn't have the all-inclusive product assortment needed to take the best possible care of your skin. However, paying attention to their top offerings is time (and money) well-spent!

For more information about Aveeno, owned by Johnson & Johnson, call (866) 428-3366 or visit www.aveeno.com.

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    4 / 4 Best
  2. Was this product a good value? (4 = Best)

    4 / 4 Best
  3. Would you recommend this product? (4 = Best)

    4 / 4 Best
Page of 1
  1. KAREN G.
    Reviewed on Sunday, May 19, 2013
    • Results
      4 / 4
    • Recommend
      4 / 4
    • Value
      4 / 4
    Discontinued . . . boo!
    • Replaced by the "Protect + Hydrate" line; which I would rate only "2" for results and value, and would NOT recommend. (And last time I checked, almost all the customer reviews on Aveeno's website for the replacement product agree with me.) The new formulation's ingredients may be better, who knows, but the feel is just awful compared to the now-defunct Continuous Protection lotion.. Too bad ... but I guess Miss Aniston got to get paid.

About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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