Marvelous Moxie Lipliner

Price:
$15 
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Category:
Makeup > Lip Pencils > Lipliner
Last Updated:
7/19/2013
Jar Packaging:
No
Tested On Animals:
No

This lipliner is a good addition to Bare Escentuals' Marvelous Moxie line , with a lot of things going for it—including a great design! Marvelous Moxie Lipliner is creamy smooth and glides on with no dragging at all. That, combined with a fine-point tip, makes precision lining a snap.

This comes with a rubber grip handle to make sure your hands don't slip when you're putting it on, and best of all, this is a twist-up liner, with no sharpening required!

Color quality is very rich, and the variety of shades ranges from true neutrals to super-bright pinks and corals. Marvelous Moxie Lipliner does a good job keeping lip gloss and lipstick from bleeding into lines around the mouth, and works well as a lip color all by itself. It's not particularly long-lasting (about four hours, depending on what you eat of course) due to its creaminess, but it's a good option if you don't mind the price.

Pros:
  • Liner is creamy-smooth and applies easily with no dragging.
  • Precision tip makes lining easy.
  • Twist-up design requires no sharpening.
  • Color quality is rich.
  • Many shades available.
  • Keeps lip colors from bleeding into fine lines around the mouth.
Cons:
  • Isn't very long-lasting due to its creaminess.

Makeup is what this San Francisco-based cosmetics line is primarily about, and they use the pure and natural marketing angle to entice consumers. The self-proclaimed "healthiest, purest makeup in the world" was founded in 1976 by Diane Ranger, who left the company in the early '90s, and is now run by Leslie Blodgett, who appears regularly on QVC and the company's own infomercials to support and demonstrate her products. Blodgett is largely credited with turning the line she began into a $150 million business—no small feat. The products are sold in most Sephora boutiques and Ulta stores, though the full selection of skin-care products is most often found at the Bare Escentuals freestanding stores scattered throughout the United States.

Supporting the company's portrayal as a leader in purity are the corresponding claims that the bareMinerals makeup does not contain fragrance, oil, binders, preservatives, emulsifiers, or any other harmful chemicals. Although this line does have its advantages for someone with sensitive skin, as it turns out, bismuth oxychloride, a major ingredient in the powder formulations, can cause skin irritation, while the other minerals can be drying (Source: www.sciencelab.com/xMSDS-Bismuth_oxychloride-9923103). Regarding bismuth oxychloride, it is interesting to note that bismuth (a metallic element) seldom occurs in nature. Instead, it is a by-product of copper and lead refining, or is manufactured synthetically. Chemically, it's similar to arsenic, a fact you won't see in any advertising for bareMinerals. However, just as cosmetic-grade mineral oil is not identical to the petroleum from which it originated, neither is bismuth oxychloride identical to bismuth. The bismuth oxychloride used in cosmetics is non-toxic, but this background offers a good example of how skewed a company's definition of "natural" can be.

Aside from the health and purity claims, loose powders are as messy as it gets in terms of your vanity (countertop, not ego) and your makeup bag. The powder just gets all over the place, and the very basic packaging does not do much to minimize the mess. Additionally, while there are softer neutral shades, and some fairly exotic shades as well, most are mildly to extremely shiny and make any amount of crepey skin look more so. The face powder does provide some amount of opaque coverage, but the shine and the thickness can be a bit much. The loose powder eyeshadows and blushes apply in a somewhat lighter way, though they still provide significant coverage. Many women ask me about mineral makeup and whether or not it really is better for skin. The answer to that question is "No."

Although most mineral makeup is innocuous, the texture, appearance, and application have difficulties that make it not comparable to today's best liquid or pressed-powder foundations. We agree with bareMinerals' stance that foundation shouldn't look or feel like a mask, nor should there be a line of demarcation where the application stops. However, their foundations are not the only ones able to achieve this, and there is no inherent benefit to this type of foundation over numerous other options.

There isn't much to say about the skin-care products, but what's worth paying attention to is noted in the At-a-Glance section.

For more information about Bare Escentuals, call 1.888.795.4747 or visit www.bareescentuals.com.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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