by Benefit  
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Makeup > Blushes > Liquid/Gel Blush
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Lollitint is the latest in a series of liquid blushes/cheek stains inspired by Benefit's signature product, Benetint. Like Benetint, the fragrance-free Lollitint is a liquid blush housed in a container that resembles a nail polish bottle, right down to the thin brush applicator.

Although Lollitint's bright orchid shade looks potentially off-putting in the container, it doesn't read that way on the skin. When dabbed onto the cheeks, with your fingers or with a sponge the result is a healthy pink flush that looks like you've been outside in the cold for a bit. It's a look that can work on a variety of skin tones, including those with very fair complexions. However we suggest skipping applying this with the included brush applicator, as you're likely to end up with way too much product on your cheeks.

Lollitint stays put: We wore it for 8 hours and the color didn't fade at all! If you're looking for a liquid blush that won't give out halfway through the day, this can meet that goal.

The only drawback to Lollitint is that it dries very quickly, so if you don't blend well as soon as you apply it, you'll wind up with a splotchy application that can be difficult to correct. In fact, chances are you'll have to remove it and start all over again. For this reason, Lollitint doesn't get our highest rating, but it's still a worthy blush to consider especially if you're a Benefit fan.

  • Blush color is an attractive flushed pink that works well on a variety of skin tones.
  • Color doesn't fade throughout the day.
  • Fragrance-free.
  • Formula dries very quickly; if you don't blend it in immediately, you'll wind up with a splotchy look.

Benefit was developed by twins Jean Danielson and Jane Blackford, whose initial claim to fame was a stint as the Calgon twins back in 1960s television commercials. They opened their first cosmetics store, The Face Place, in San Francisco circa 1976, and then, perhaps recognizing the need for a name with more impact, The Face Place became Benefit in 1990. From there the line took off and expanded its presence beyond the Bay Area to include national department stores and, eventually, Sephora boutiques. Sephora's parent company, LVMH, purchased Benefit in late 1999, and, for the most part, has allowed the brand to stay true to the zany irreverence that put it on the map.

Fortunately the change hasn't eroded Benefit's makeup philosophy, which is outrageously fun, or its product arsenal centered on impossibly cute names and a lexicon that aims to make beauty enjoyable. Benefit single-handedly started the trend of selling makeup and skin-care products with ultra-cute appellations for less than ultra-fancy prices. It seems that in recent years, LVMH's influence may have trickled down to Benefit's marketing department, because most of the cute, attitude-based product descriptions have been tempered to more clearly communicate the products'... you guessed it, benefit. But that's a smart move given the number of products Benefit competes with in department stores and at Sephora.

Yet even with the more straightforward claims, most of these products simply can't do what they say they can. In almost every instance, the showcased ingredients are either present in itsy-bitsy amounts or the claims attributed to them are not even remotely true. Despite this, if you're in the mood for a fun experience and can manage to choose products wisely while enjoying the whimsy, Benefit deserves a look.

For more information about Benefit, call (800) 781-2336 or visit

Benefit Makeup

It's refreshing to see a cosmetics line espouse fun and frivolity, but if product quality and performance aren't there to sustain the philosophy there's not much to discuss. Luckily, that's not the case with most of Benefit's makeup. As with most lines, there are enough missteps and problem products to shop carefully, but Benefit shines in several categories, including foundation, bronzing powder, blush, and shimmer products.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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