04.06.2015
1
4
The Youth As We Know It Anti-Aging Serum
Rating
1 fl. oz. for $70
Category:Skin Care > Serums
Last Updated:04.06.2015
Jar Packaging:No
Tested on animals:Yes
Review Overview

The Youth As We Know It Concentrate comes up short as far as antioxidants go, but overall is a good entry from Blisslabs. This water- and silicone-based serum isn’t more concentrated than any other, but it does provide skin with a good mix of water-binding agents, emollients, and a couple of skin-identical substances. It doesn’t have the wide complement of beneficial ingredients found in the best serums, which makes the price a bit of a burn, but it’s still a decent lightweight serum for normal to slightly dry skin. By the way, the skin-glowing part of this product comes from the shiny mineral pigments of mica and the “brightening” effect of titanium dioxide.

Claims

This potent serum is all hopped up with Hydroplex-3 (the same trio of professional-strength moisturizing ingredients used in out The Youth As We Know It in-spa facial), which has been encapsulated to work both on contact and over time-plus pearl extract and potent skin radiance boosters. So, if you fancy a luminous glow, plumper and smoother-looking skin and a rash of compliments (hey, who doesn't?), look no further.

Ingredients

Water, Cyclopentasiloxane, Pentylene Glycol, C12-15 Alkyl Benzoate, Ppg-3 Benzyl Ether Myristate, Dimethicone/Vinyltrimethylsiloxysilicate Crosspolymer, Sodium Dihydroxycetyl Phosphate, Hydrolyzed Pearl, Sodium Hyaluronate, Algae Extract, Sea Water (Maris Aqua), Chlorella Vulgaris Extract, Corallina Officinalis Extract, Saccharomyces Lysate Extract, Glucosamine Hcl, Glycerin, Stearyl Alcohol, Urea, Butyrospermum Parkii (Shea Butter), Yeast (Faex) Extract, Cetearyl Alcohol, Polysorbate 60, Carbomer, Saccharide Isomerate, Hydrolyzed Corn Starch, Hydrolyzed Corn Starch Octenylsuccinate, Zea Mays (Corn) Starch, Ceteareth-20, Glycoproteins, Xanthan Gum, Phenoxyethanol, Benzyl Alcohol, Fragrance, Hydrolyzed Algin, Ceratonia Siliqua Gum, Potassium Sorbate, Sodium Benzoate, Polyquaternium-67, Sodium Hydroxide, Disodium Edta, Lauryl Laurate, Benzoic Acid, Dehydroacetic Acid, Salicylic Acid, Polyquaternium-51, Sodium Pca, Trehalose, Benzethonium Chloride, Sodium Chloride, Limonene, Linalool, Titanium Dioxide, Mica

Brand Overview

Bliss At-A-Glance

Strengths: Good selection of cleansers; fantastic gel blush.

Weaknesses: A preponderance of products whose claims raise hopes but that don't work even remotely as described; several sunscreens without sufficient UVA protection; no effective anti-blemish or skin-lightening products.

The way Bliss came to be one of the more successful and well-known spa locations around makes an intriguing story. Marcia Kilgore, a native of Canada, was a student at New York's Columbia University—but when her tuition plans fell through she had no choice but to fall back on her one marketable skill, personal training. Yet even though her venture was blossoming, she was routinely troubled by her complexion and ended up enrolling in a skin-care course where the seeds of a future empire were planted. Kilgore developed a knack and passion for facials, and soon she was on her way to becoming a beauty guru among Manhattan's celebrities and social elite. As Kilgore expanded from a one-room spa to a small business, word spread of her talents, and in July 1996 Bliss was established with the goal of offering "super-effective treatments in an uncontrived 'no-attitude' atmosphere."

What immediately set Bliss apart from the then relatively quiet spa business was Kilgore's sense of irreverence and openness, and her commitment to skill and jazzed-up product formulations that are seemingly right on the pulse of what consumers are looking for, namely natural botanicals, exotic scents, and anything and everything that can duplicate (as closely as possible) the spa experience at home. When products used during services started disappearing from the spa, it was a none-too-subtle clue that customers liked what they experienced—though spa techniques can go a long way toward making inadequate products seem exceptional. Kilgore noticed, and began to consider retailing them to her clients.

In 1999, Kilgore entered a partnership with luxury goods conglomerate and Sephora owner Louis Vuitton-Moet-Hennessey (LVMH), and sold them a 70% stake in the company. Her business skyrocketed as new spa locations opened, and dozens of new products have been created. The Bliss products are available in some department stores, Sephora, and through the Bliss catalog and Web site. Interestingly, Sephora still promotes the line even though LVMH sold it to Starwood Hotels and Resorts in 2004. Several Starwood-owned properties now sport or will soon be opening Bliss spas. Kilgore is moving away from the empire she created (though she still consults for them) and in 2007 launched a new line, Soap & Glory.

Uniquely effective or revolutionary formulas are not what sets Bliss products apart. Rather, the descriptions and claims for almost every Bliss-labeled product make "too good to be true" sound utterly ordinary by comparison. No wonder these products generate so much interest. Rather than contain everything but the kitchen sink, they claim to fix or improve everything but the kitchen sink! Kilgore admitted in the March 2007 issue of Vogue, "Legally you can't claim a product does anything; otherwise it would be a drug." That's not entirely true. For example, it is perfectly legal to claim a cleanser cleans skin and a moisturizer improves dryness and leave skin feeling soft. Those are real actions, but not ones with a druglike effect. Perhaps she made that remark after having removed herself from the Bliss spotlight, but it's telling that the woman who created so many cleverly named and fancifully articulated products goes against her own statement by attaching all manner of druglike claims to almost all of the products Bliss sells. Despite the spin and recycling of inaccurate information, there are some worthy products to take home after your visit to a Bliss spa. As a Bliss client, placing your faith in the entire product line and its false promises is the mistake to avoid—your money is better spent enjoying a massage or hydrotherapy treatment.

For more information about Bliss, call (888) 243-8825 or visit www.blissworld.com

Bliss Makeup

Without a doubt, the Bliss line is primarily about skin care. Their once comprehensive-but-still-boutique-like makeup collection has dwindled to a handful of products. Apparently, their own brand of cleverly named, cutely described cosmetics wasn’t selling as well as items from other lines sold on the company's Web site. Although there isn't much available, all but one of Blisslabs' makeup products is recommended, though in most cases you can find less-expensive versions at the drugstore.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!


The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

Member Comments
Summary of Member Comments
Results
Value
Recommend
WRITE A COMMENT
Sort by:
Page:
06.16.2014
Awesome!

I love this serum. It is a great texture. I have been using it for 6 months and I see a difference in my skin. It is more plump and firm. I also love the smell. I have normal to dry skin and this does not irritate my skin at all.

Value
Results
Recommend
Reviewed by
maille b.
WRITE A COMMENT
Enter a title for your review
 
First Name, Last Initial
Optional
Email Address
 
How would you rate this product on the following:
Results
Value
Recommend
     
     
     
Review
500 characters left
 
SUBMIT
CANCEL

Terms of Use

585623-IIS1 v1.0.0.405 8/1/2015 4:45:38 AM