In the case of this eyeshadow quad, our "GOOD" rating is good, but this certainly isn't a best, and given the price, it should be! Yes, the packaging is gorgeous, but you're not wearing the container; it's only the product inside that matters. The problem with these eyeshadow quads from Burberry is that the quality of the eyeshadows varies with the texture.
Burberry claims that each eyeshadow is "customised to give a targeted texture for a specific use: luminising base highlighter, two medium colours to add shape, and an intense liner." However, Burberry would have done better to leave well enough alone and just create one outstanding powder shadow texture that works to shape, shade, and define the eye.
Generally, the medium colors apply evenly and wear well, but the "intense liner" shades with deeper pigment—black, chocolate brown, purple—have chalky textures and an inconsistent color deposit, while the "luminising base highlighter" fades quickly.
We always recommend trying products on before buying them, but the quality of these shadows is so spotty that it isn't really worth the time or effort.
- Gorgeous packaging.
- Medium shades apply evenly and wear well.
- Inconsistent quality of eyeshadows among the different palettes.
- "Intense liner" has chalky texture and inconsistent color deposit.
- "Luminising base highlighter" fades quickly.
British fashion house Burberry has a long history, dating back to 1856 when the company opened its first store in Basingstoke, England. Initially specializing in outerwear, Burberry is credited with creating the first true “trench coat” for the British military in the early 1900s, which quickly gained popularity with the general public after World War I. In the years since their trench coat became a fashion staple, Burberry has become a global brand, and now has stores all over the world. In 2010, Burberry, taking a cue from other high fashion brands such as Armani and Chanel, launched its own line of cosmetics—Burberry Beauty.
Burberry Beauty’s lineup of products is relatively small compared to those of competing designer brands, but it includes all the basics: foundation, concealer, eyeshadow, lipstick, and blush. Unfortunately, many of the Burberry Beauty products have better packaging than performance, and definitely more style than substance. The bottles, compacts, and various cases look very high-end, with each product featuring the iconic Burberry “check plaid,” a pattern the company began using as its signature in the 1920s. Unfortunately, iconic brand symbols and pretty packaging don’t necessarily make for great makeup.
Despite its designer pedigree, Burberry Beauty is sadly mediocre—especially given its heritage and price point. If a designer name holds more allure for you when shopping for makeup, then Dior, Chanel, or Armani are all much better options.
For more information about Burberry Beauty, visit www.burberry.com or call (877) 217-4085.