Rouge Allure Luminous Intense Lip Color
Last Updated:03.19.2015
Jar Packaging:No
Tested on animals:Yes
Review Overview

This creamy lipstick feels comfortably moisturizing, but doesn't go on too slick; so, unless you're kissing or eating while wearing it, you'll get fairly reliable wear (about as much as from the other cream lipsticks we recommend).

Chanel didn't disappoint in the color department either! Every shade makes a statement—it's just a matter of finding a color that speaks to you. Warm, cool, and neutral undertones are available, so finding a color that's complimentary to your skin tone won't be a problem.

Our two favorites are 102 Palpitante (Raspberry) and 97 Incandescente (Red-Orange) because both are flattering and versatile for light to dark skin tones.

  • Lightweight, ultra-pigmented.
  • Hydrating, cream formula.
  • Satin finish adds dimension to lips.
  • Pricey.
Brand Overview

Chanel At-A-Glance

Strengths: Hmmmm… sleek and occasionally elegant packaging; the sunscreens provide broad-spectrum protection; a handful of good cleansers and a topical scrub; some impressive foundations with sunscreen; an assortment of good makeup products including concealer, blush, mascara, eyeshadow and bronzer.

Weaknesses: Expensive, with an emphasis on style over substance; overpriced; overreliance on jar packaging; antioxidants in most products amount to a mere dusting; no products to successfully address sun- or hormone-induced skin discolorations with research-proven ingredients; mostly mediocre to poor eye pencils; extremely limited options for eyeshadows if you want a matte finish.

The history of this Paris-bred line is steeped in fashion, jewelry, and fragrance firsts. The image-is-everything fashion sensibility and fragrance know-how have been loosely translated to Chanel’s ever-imposing skin-care collection, now divided into several categories, although most of them have overlapping, overly exaggerated claims and over-the-top pricing. The company likes to mention its research facility, referred to as C.E.R.I.E.S. (Centre de Recherches et d'Investigations Epidermiques et Sensorielles) as a way to give credibility to its products and the formulary expertise of Chanel's team of scientists, but its studies are not necessarily the kind of independent research that shows up in medical journals.

Founded in 1991 and funded by Chanel, the goal of this research facility is "to help provide a scientific foundation for the design of skin care products and to promote public awareness of the principles underlying maintenance of healthy, attractive skin." Examining Chanel's often lengthy ingredient lists reveals that they believe healthy, attractive skin requires mostly standard, banal ingredients coupled with lots of fragrance and just a smattering of anything resembling state-of-the-art ingredients. Designing skin-care products whose purpose is to reinforce healthy skin doesn't involve strong scents, irritants such as alcohol, or sunscreens whose SPF ratings fall below the standards set by major health organizations, including the American Academy of Dermatology and corresponding international academies as well. Furthermore, their Nº 1 products claim to increase skin's oxygen uptake, something that essentially puts skin on the fast track for more free-radical damage, and no one at C.E.R.I.E.S. seems to have any idea about how to treat acne-prone skin. (Well, let's face it, acne is never fashionable.)

Just like most Chanel skin-care products, the research facility and its ties to the dermatology community make it sound more impressive than it really is. Chanel's influence on fashion and luxury accoutrements is legendary and ongoing; but their skin-care products simply cannot compete with what many other lines are doing, including Estee Lauder, Clinique, Prescriptives, Olay, Dove, Neutrogena, and many others. Considering the couture-level prices, too much of Chanel's skin care is average, and that doesn't look good on anyone.

For more information about Chanel, call (800) 550-0005 or visit www.chanel.com.

Chanel Makeup

Chanel pulls out all the stops to present their makeup in the most flattering light. Many of their products are deserving of the best status, but, frustratingly, an equal number disappoint, seeming to coast on Chanel's name and attention to upscale, designer-influenced packaging rather than providing true quality. For example, few companies have foundations with textures as varied and state-of-the-art as Chanel. However, most of their foundations with sunscreen are formulated without essential UVA-protecting ingredients, even though Chanel clearly knows about this issue, as evidenced from their numerous skin-care products that do contain avobenzone or titanium dioxide. Neglecting adequate UVA protection while going on about how the product creates younger-looking skin is not only inaccurate, it's harmful to your skin's health and appearance.

Beyond inadequate sunscreen, Chanel's eye and lip pencils have extraordinary prices, but ordinary to poor performance, and most of their "we're trying to be unique and clever" products don't do much to prove they're worthy of purchase. It's hard to ignore that much of what Chanel does well other lines do just as well (and sometimes better), and with a more realistic price range to boot. However, the overall situation is better than standard but well-dressed formulas with shamelessly affluent prices, because although it's not inexpensive, the best of Chanel's makeup is truly outstanding. What's needed to establish consistency is an overhaul of the many products that have fallen behind formula-wise. We doubt Chanel will reevaluate their pricing for the better, but given that, the least you should expect is stellar performance from everything you buy that bears the iconic double C logo!

Note: Chanel is categorized as a brand that tests on animals because its products are sold in China. Although Chanel does not conduct animal testing for its products sold elsewhere, the Chinese government requires imported cosmetics be tested on animals, so foreign companies retailing there must comply. This requirement is why some brands state that they don’t test on animals “unless required by law.” Animal rights organizations consider cosmetic companies retailed in China to be brands that test on animals, and so does the Paula’s Choice Research Team.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!

The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

Member Comments
Summary of Member Comments
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Beautiful Reds that Wear Well

Absolutely loving this in Pirate red. It is the perfect and iconic blue-based red and lasts much longer than any other cream lipstick I own. I don't normally spend this much on makeup, but I will never be without this red. I have reds by NYX, Stila, and Ulta in a range of price-points, but this looks amazing on and lasts hours. I am fair to light with blue eyes.

Reviewed by
Michelle B.
Good, but not worth the money

Overall, these are good lipsticks, but absolutely not worth the money. I am willing to splurge on a product that is outstanding, but this one is not. I bought a couple of these lipstics after I read Paula's review. The colors are soft and muted and fade within an hour or so. It is not moisturizing, so if you have dry lips this is going to be tough. I paid $37 for it (with tax in Chicago) and did not find it outstanding or better than MAC or even (I hate to say it) L'Oreal.

Reviewed by
If you find a color that's perfect, stock up

For 3.5 years I have looked for a color that was as perfect for me as YSL # 50 was, it was discontinued in 2008 and I bought as many as I could. I finally found one in Rouge Allure early last year, Insolente. It's almost the same color and the texture is nice and it lasts a long time. I saw on Chanel's website a few weeks later that the color was in Deja Vu, get it while it lasts. I bought a bunch of them at the store and online. Chanel changes their colors, none are around forever. When I started wearing the #50 by YSL it was in the mid 80's, everyone I knew noticed I had new lipstick because it suited me so well. First it was #3, then that was discontinued but replaced by #50. YSL hasn't added a color that is like that to their new lipsticks.

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