Tested on animals:Yes
We liked the concept of CoverGirl's Bombshell Pow-Der Brow + Liner, but this combination brow filler and eyeliner has a couple of bothersome issues that don't make it worth switching to from other types of brow makeup or eyeliners.
Let's begin with the good stuff: Whether you apply the loose powder as eyeliner or use to fill in brows, it quickly imparts rich color that really lasts. If dramatically full, defined brows is what you want, this delivers, and it holds its own as powder eyeliner, too, with only slight fading throughout the day.
The drawback is in how the concept (deeply pigmented loose powder) was executed. Bombshell Pow-Der Brow + Liner is housed in an inkwell-style component. Unscrewing the top reveals a pen-like applicator whose tip is a small, flexible spatula. The powder inside the base of the container adheres to the applicator, which is how you transfer it to brows and your lash line.
Because this is loose powder, it can be messy, even if you're careful to knock off excess powder from the applicator tip. Doing so helps, but we still noticed loose powder fallout during application—and because each shade is so pigmented, trying to wipe the flaking off skin can result in a splotchy, muddy-looking mess.
If you can manage to get this to go on without any fallout (difficult but not impossible), it's easy to stroke through brow hairs or glide along the lash line. Be prepared for a strong color deposit that is very difficult to soften, which you might want for eyeliner but probably not for eyebrows because on brows this level of color payoff can look quite intense, almost harsh. As it cannot be softened, at least not that much, you either live with it or remove it and start over.
Back to the pluses, CoverGirl offers four very good, matte finish colors suitable for blonde to black brows. There are no shades suitable for red to auburn brows, which, sadly, is pretty typical for brow fillers. (This is likely due to the fact that it's challenging to sell through such shades at the same rate as others.)
Used as eyeliner, the applicator only allows for a thicker line. If that's what you want or normally do, great; if not, you'll find using this product to line the eyes is limiting. The formula doesn't make it easy to "smoke out" the line if you want to soften the look or go for a more dramatic yet diffused eyeliner effect.
In the end, Bombshell Pow-Der Brow + Liner's combination of quirks and limited appeal leaves us with no choice but to rate it average among the various types of brow fillers and eyeliners. A matte finish powder eyeshadow in a color that coordinates with brows (and, depending on your brow color, may also work as eyeliner) is much easier to use and also more versatile because you can better control the intensity. See our lists of Best Eyebrow Fillers & Shapers and Best Eyeliners for the latest top picks and perennial favorites.
- Good for creating a thicker, highly defined brow.
- Works well as powder eyeliner, assuming you want a more dramatic result.
- Surprisingly long-wearing.
- Natural-looking colors coordinate with most brow shades.
- Messy to apply.
- Tends to go on quite strongly and is difficult to soften whether used as brow filler or eyeliner.
- Loose powder fallout is extra tricky to clean up because of each shade's strong pigmentation.