Invisible Fluid Makeup
Last Updated:12.02.2014
Jar Packaging:No
Tested on animals:Yes
Review Overview

This fragrance-free liquid foundation’s big claim is “see no makeup, feel no makeup” but you’ll feel something (however light) and to some extent this does look like makeup, albeit a very sheer one. The fluid texture is on the runny side, and demands vigorous shaking before each use or you will notice separation and have trouble getting this to blend on evenly.

Once shaken well, you dispense it from a fine-point tip and blend… and keep blending because this has quite a bit of slip and takes longer than usual to set. The finish is matte with a subtle sheen and provides translucent to sheer coverage that won’t exaggerate large pores or wrinkles. This foundation’s best attribute is how natural it looks, yet the tradeoff is minimal coverage. This isn’t the makeup to choose if you have an uneven skin tone, brown spots, or redness you’d like to soften. It helps to some extent, but really you’re getting less coverage than most tinted moisturizers provide. For some, that may be just perfect.

The formula is best for normal to oily or combination skin. It does not provide enough moisture for dry areas, though you can prep with an emollient moisturizer (with sunscreen, because this foundation doesn’t offer sun protection) first.

As for the shades, there are great options for light to dark skin tones, with none to avoid. However, many of the shades go on a bit pink or peach, so you’ll need to choose carefully. The pink and peach tones aren’t worth avoiding because the overall effect from this makeup is so sheer. There are no colors for very light skin but the darker shades are outstanding.


Water, Dimethicone, Neopentyl Glycol Diheptanoate, Phenyl Trimethicone, Butylene Glycol, PEG-10 Dimethicone, Polymethyl Methacrylate, Dimethicone Silylate, Ethylhexyl Methoxycinnamate, Polysilicone-11, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Anthemis Nobilis (Chamomile), Caffeine, Silica Silylate, Magnesium Sulfate, Caprylyl Glycol, Tocopheryl Acetate, Cholesterol, Sodium Hyaluronate, Alumina, Silica, Methicone, Citric Acid, Xanthan Gum. Hexylene Glycol, Triethoxycaprylylsilane, Sodium Dehydroacetate, Phenoxyethanol May Contain: Titanium Dioxide, Iron Oxides, Mica

Brand Overview

Estee Lauder At-A-Glance

Strengths: Some of the most state-of-the-art moisturizers and serums around; excellent sunscreens; some good cleansers, toners, and makeup removers; several categories of makeup excel, including some extraordinary foundations (that include shades for darker skin tones), concealers, powders, blush, and eyeshadows; a mostly good selection of eye, brow, and lip pencils; their long-wearing lip color and some of the lipsticks are supremely good.

Weaknesses: Several items are highly fragranced; incomplete and/or problematic products for anyone battling blemishes; many of the Re-Nutriv products are priced too high given similar, less-expensive options from Lauder; some of the sunscreens and foundations with sunscreen lack sufficient UVA protection; the brushes aren't on par with those from other Lauder-owned lines, such as Bobbi Brown or M.A.C.; jar packaging.

From its humble but attention-getting beginning in 1946, Estee Lauder has grown to become a multibillion-dollar company whose products are sold all over the world and advertised in just about every fashion and women's lifestyle magazine you can think of. Their product assortment is mind-boggling and would be much more frustrating to wade through if their tester units weren't so well-organized and their salespeople so well-trained. (Although most of what they talk about is claim-driven and not worth paying much attention to, they do know their way around the huge assembly of products.)

We suppose the biggest compliment we can pay to the venerable Estee Lauder line is that their state-of-the-art moisturizers and serums have had a hand in redefining how we evaluate products. They (and some Lauder-owned companies, notably Clinique) are so far ahead of their department-store competition in these two areas that they alone have been consistently raising the bar as new research comes to light. In fact, we are confident telling anyone who asks us where to find the best moisturizers in the department store to sail right past Lancome, Chanel, Clarins, Shiseido, and Elizabeth Arden (among others) and park themselves in front of the Lauder counter (or a Lauder-owned line specializing in skin care such as Clinique—definitely not Origins, but you have to read about Origins to see why). We don't agree with most of the claims Lauder makes for their products and the fragrance is often intrusive, but when it comes to formulary excellence culminating in products that give skin what it needs to function optimally, they are tough to beat.

Despite Lauder's formulary innovations, they're not immune to problem products. Some of their cleansers contain irritating ingredients, jar packaging is prevalent, and their sole product for acne isn't going to help anyone's blemishes improve (actually, Estee Lauder is not the line to shop if managing acne is your concern). The company has also taken a somewhat "if you can't beat 'em, join 'em" approach, much like the many skin-care companies with cosmetic products targeted at women considering cosmetic corrective procedures. Some of the claims (and statistics) about what their skin-care alternatives (to these procedures) can accomplish still stretch the boundaries of what's possible, but most of them have impressive ingredients that benefit skin. They just can't change skin in the same effective way a cosmetic corrective procedure can.

For more information about Estee Lauder, call (877) 311-3883 or visit www.esteelauder.com.

Estee Lauder Makeup

Although Estee Lauder has made some impressive strides with its skin-care formulations, their makeup collection has become a frustrating mixed bag. We were genuinely surprised at how many average makeup items have recently appeared. Of course, there have also been some improvements, most notably in the foundation, eyeshadow, and lipstick categories. But for such an established, worldwide brand to not have more to extol is almost embarrassing. That attitude of bigger and better things is there in the descriptions, but the products tell a different story.

The most frustrating element by far is the number of foundations with sunscreen that either lack essential UVA-protecting ingredients or carry an SPF rating that is below standard. In contrast, the sunscreens in Lauder's skin-care lineup are almost all top-notch. Even more perplexing is that Lauder's sister company, Clinique, really has its act together when it comes to foundations with UVA-protecting ingredients, and they feature a lower price point for superior products.

Despite the shortcomings, many women will continue to shop for makeup at their local Lauder counter, and there is still reason to do that—just not with the same blanket sense of confidence you may have had in the past. This is an exhaustive makeup line, with seemingly endless choices. We like that Lauder's makeup tester units are much more user-friendly, particularly for foundations, powders, and concealers. Their sales staff is more enthusiastic and present (often to the point of hovering) than the staff of many competing lines, but also quite helpful and up-to-date on product comings and goings. We feel strongly that you won't be disappointed with any of the Lauder makeup rated "best" below. Without question, those products are shining examples that prove Lauder has the capability to elevate the current state-of-the-art, raising the bar for their competitors. If only such innovation were evident in the entire line, there would be few reasons to shop elsewhere, save for the prices. As is, and more than ever, it pays to be a savvy consumer when you're about to navigate the cosmetics department.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!

The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

Member Comments
Summary of Member Comments
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This makeup has been the best that I have ever used - and Estee Lauder is the only makeup that I use. Why have you stopped making the beige colors? I have shopped on line and in the stores where the makeup is used to no avail. I am so disappointed in this situation.

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Beautypedia Team Response

Hello there! Thanks for your comment! Here at Beautypedia, we have no affiliation with the brand (we just review the products), but we encourage you to e-mail Estee Lauder directly as we're sure they'd love to hear your feedback also! :)

Minimizes pores

I normally like a foundation with a little more coverage, however, I decided to try this as a lighter makeup for the hot summer months. It is very easy to blend and does give enough coverage to even out my skin tone. The one thing I like most about this foundation is that it seems to make the pores on my nose almost disappear. Previously, I was using the Estee Lauder Double Wear Light, and I had noticeable pores., but not with the Invisible Fluid Makeup. My skin looks so much better.

Reviewed by
Light coverage, lovely formula

I am 44 w/ combination, fair skin. I've used Invisible Fluid Makeup for about 4 months now. I agree with the PC review- it provides sheer coverage. I use concealer over it to cover redness around my nose, and for under eye darkness. It appears luminous after application, but sets to semi-matte finish after several minutes. I follow up with powder in my T-zone. It is pricey but I don't mind spending $ on a good foundation. I wish it had just a bit more coverage, but still really like it.

Reviewed by
Jennifer M.

I'm almost 50 & have noticed age spots & lines & pore size on the increase. I used to wear a very sheer/light foundation but now find I need something much more opaque to hide uneven skin tone & under eye circles & age spots. Bought this for $27.00 & it is AMAZING! Coverage is phenomenal, no odor, not too runny in fact quite thick. I actually had to thin it a bit by mixing with my moisturizer but this foundation truly provides complete coverage & a flawless finished look for day or night!

Reviewed by
I Disagree

It depends upon your skin of course, and if you are very dry it might not work. But Paula's review here is in error. This Invisible Makeup by Lauder is wonderful. It does not add a ton of colour no; but it does soften pores and it adds a bit of coverage which is more than tinted moisturizer, for sure. It can even out skin tone and cover a certain amount of redness. It does not add heavy concealing so if you need that, this product is not for you.

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