Perfect Eyebrow Pencil

by Iman  
Price:
$8 
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Category:
Makeup > Eyebrow Fillers & Shapers > Brow Pencil
Last Updated:
9/20/2013
Jar Packaging:
No
Tested On Animals:
No

Iman's Perfect Eyebrow Pencil is exactly the same as the brand's Perfect Eye Pencil, except that it has a spoolie brush on the opposite end of the pencil so you can soften the effect once on the brows.

The biggest imperfection in both pencils is that they need to be routinely sharpened. Although it helps that there's a sharpener conveniently housed in the pencil cap, sharpening is still a waste of product and time.

If you can get past having to sharpen this pencil, it's an okay option. The creamy liner applies smoothly with minimal smudging or fading. This pencil is only available in one deep brown shade that offers bold color payoff with a matte finish.

Pros:
  • Bold color payoff.
  • Minimal smudging or fading.
  • Pencil sharpener housed in cap.
Cons:
  • Needs sharpening, which wastes product and time.
  • Only a single shade, with no options for light or very dark eyebrows.

The skin-care collection from Iman isn't nearly as comprehensive or helpful as the makeup. It is clear from the inconsistencies that Iman (or the people who created her line) is not up to speed on several key skin-care issues, not the least of which is sun protection. There are a few winners in the skin-care selection, but far more disappointments than there should be, and that weakens things overall.

For more information about Iman, call (877) 367-4626 or visit www.imanbeauty.com.

Iman Makeup

Iman's makeup debuted in 1994 and at the time was a formidable collection of products built around the needs of women of color, whether of African-American, Asian, or Latina descent. Although that is still the backbone of the line, the products haven't received much attention since the previous edition of this book. As a result, many of them have fallen behind by not keeping pace with formulary advancements, including newer pigment technology.

The foundation shade range remains decent, but the formulas are severely out of date, especially noticeable in the area of inadequate sun protection. Reasons to shop this line (if you can find it, but we'll get to that in a minute) are the silky-smooth face powders and the densely pigmented eyeshadows and lipsticks (though the lipsticks aren't for anyone prone to feathering, and the lip liner is too creamy to anchor lipstick).

Distribution-wise, Iman is no longer sold in department stores. Once a mainstay at JCPenney, the line was left looking for a home when this retailer disbanded its cosmetics department. Where is Iman sold now? In the south and in California you'll find it at select Walgreens, Wal-Mart, and Target stores. On the East Coast it's available at Walgreens and Duane Reade. Several states do not offer the product line at all, including Arizona, the Dakotas, Hawaii, Kansas, Massachusetts, Nevada, New Hampshire, Oregon, Pennsylvania, and Wisconsin. It is occasionally carried in select Ulta boutiques. This uneven distribution isn't all that bad, however, because most of the major cosmetics players are ably serving women of color in the way Iman originally intended but for whatever reason didn't maintain.

Note: The products below are representative of what was advertised on Iman's Web site. Other Web sites, such as www.walgreens.com, offer additional Iman makeup items, but they are old stock and are no longer promoted on Iman's namesake site. In other words, buyer beware, because who knows how old those products really are.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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