Kat Von D

Kat Von D At-A-Glance

Strengths: Excellent eyeshadow palettes and trios; long-wearing cream and liquid lipstick; High Voltage Skin eyeshadow primer; Sin-Full Mascara.

Weaknesses: Several pricey products; Tattoo and Dark Circle Eraser is disappointing; Lock-it Tattoo Foundation is average at best, and, unfortunately, is the only foundation option; Autograph Pencil is the only eyeliner pencil, and it’s not worth the money; no powder or blush brushes.

Celebrity makeup lines are nothing new—we’ve seen dozens of them over the years—but this one is a first in that it shocked us a bit, and we are not easily shocked. Kat Von D’s claim to fame is her successful tattooing enterprise, and her role as a former reality TV show star—she also was once engaged to Sandra Bullock’s ex-husband. (You just can’t make this kind of stuff up.) Despite the ups and downs of her back-story, Kat Von D is now a makeup entrepreneur, and a good one.

The line launched in 2007 with only two eyeshadow palettes, cream lipstick, and eyeliner, but since has expanded by adding several new products, including the High Voltage Skin eyeshadow primer and Everlasting Love Liquid Lipstick—both of which received our top rating. Also worth checking out are Sin-Full Mascara and Painted Love Lipstick. Just like most makeup lines, this is one to shop carefully; for every great product, there’s one that underperforms or ends up being a waste of money.

Kat Von D’s line of makeup products is actually quite good for the most part, and far better than we were expecting. This is definitely a brand to consider assuming you’re OK with the prices and the knowledge that in most cases you can find similar and even better options available for far less. (We are not okay with doing expensive when less expensive can knock your socks off!)

All Kat Von D makeup products come packaged with the line’s signature images of roses and thorns (perhaps to reinforce Von D’s love of tattoo design), which definitely makes these products stand out among a sea of blandly packaged makeup containers.

For more information on this brand, go to: www.sephora.com/kat-von-d.

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+ Rating Product Brand Category Price Size
Best Lock-it Tattoo Concealer Kat Von D Cream Concealer  $25.00
Best Painted Love Lipstick Kat Von D Matte Lipstick  $19.00
Average Autograph Pencil Kat Von D Eye Pencil  $18.00
Best High Voltage Skin Kat Von D Eyeshadow Primers  $15.00 0.04 fl. oz.
Best Everlasting Love Liquid Lipstick Kat Von D Lip Tint/Lip Stain  $19.00
Average Lock-it Tattoo Foundation Kat Von D Liquid Foundation  $34.00
Good Autograph Eyeliner Kat Von D Liquid/Gel/Cream/Cake  $16.00
Good Tattoo Liner Kat Von D Liquid/Gel/Cream/Cake  $18.00
Best Everlasting Blush Kat Von D Powder Blush  $25.00
Best Everlasting Bronzer Kat Von D Powder Bronzer  $25.00
Best Spellbinding Eyeshadow Book Kat Von D Powder Eyeshadow  $55.00
Average Shade Shifter Eyeshadow Kat Von D Powder Eyeshadow  $16.00
Best True Romance Eyeshadow Trio Kat Von D Powder Eyeshadow  $24.00
Best True Romance Eyeshadow Palette Kat Von D Powder Eyeshadow  $34.00
Best Ladybird True Romance Eyeshadow Palette Kat Von D Powder Eyeshadow  $36.00
Best True Romance Eyeshadow Palette with Autograph Pencil Kat Von D Powder Eyeshadow  $36.00
Best Monarch Eyeshadow Palette Kat Von D Powder Eyeshadow  $46.00
Best Sin-Full Mascara Kat Von D Regular Mascara  $19.00
Good Immortal Lash 24 Hour Mascara Kat Von D Regular Mascara  $20.00
Poor Tattoo and Dark Circle Eraser Kat Von D Stick Concealer  $14.00
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