The price is the only thing bright spot about this product; everything else fails to impress and potentially isn't great for its intended purpose. Witch hazel water is the second ingredient but there is no way to know if that includes alcohol as part of how the witch hazel is distilled. Most witch hazel "water" is 14% alcohol and that may feel cooling but it ends up being anything but soothing, especially around the eyes.
The aloe in here can feel good but that is easy enough to buy in a health food store without the adding unnecessary ingredients for skin. The same is true for the inclusion of a plant called eyebright which is typically used to treat red eyes and eye infection but we wouldn't put this formula in your eye; rather, purchasing a homeopathic form of eyebright extract meant for the eyes would be far better. In fact you could combine the two ingredients yourself and make a far more effective anti-eye irritation product than this one.
Thankfully, unlike most of Earle's products this doesn't contain fragrance. Perhaps they really do know how irritating that can be for skin. Now wouldn't that be nice if they made that the norm for all of their formulas?
- Contains eyebright extract and aloe, two plants that can be soothing for the eye area.
- Could be drying and irritating for the eye area due to the witch hazel it contains.
- Cannot reduce puffy eyes unless the puffiness is from fatigue and allergies, not age-related puffiness (this requires surgical intervention, not skin care).
Wake up and revitalise eyes with cotton wool pads soaked in this gentle, soothing herbal lotion. Non-oily, it is ideal for irritated eyes and suitable for contact lens wearers. Naturally active ingredients include eyebright, witch hazel, aloe vera and cornflower to help tone, cool and refresh tired, puffy eyes.
Aqua (Water), Hamamelis Virginiana (Witch Hazel) Water, PEG-60 Almond Glycerides, Glycerin, Decyl Glucoside, Aloe Barbadensis (Aloe Vera) Leaf Juice, Euphrasia Officinalis (Eyebright) Extract, Centaurea Cyanus (Cornflower) Flower Extract, Panthenol, Phenoxyethanol, Benzoic Acid, Dehydroacetic Acid, Potassium Sorbate, Ethylhexylglycerin, Sodium Methylparaben, Polyaminopropyl Biguanide, Sodium Propylparaben, Citric Acid.
Liz Earle began her United Kingdom-based cosmetics company in 1995 with her name affixed to the label, Liz Earle Naturally Active Skin Care. Originally located on the Isle of Wright, the company their products were inspired by the natural foliage of this part of the world’s rainy, cold environs.
A prolific writer of more than 30 beauty books along with a background as a beauty journalist and broadcaster, Earle became a diehard believer in all things natural. One of her books even suggests you can beat cellulite with scrubs, creams, and massage oils. We wouldn’t bet on it any more than the allure of all natural holds the answer to having beautiful skin, but even Earle’s products don’t follow that philosophy wholeheartedly as they are not all natural in the least. In fact, you could say they are about as natural as polyester. Labeling the line “naturally active” is a clever play on words; it makes you think the products are natural without really saying they are.
After 15 years of being one of the biggest independent UK-based personal care companies Liz Earle was bought by Avon in 2010. That has certainly changed the face of the company! It’s interesting to point out that despite Avon’s home consultant business model, Liz Earle stopped the home consulting side of their business shortly after joining the fold at Avon.
Business decisions aside, the products are what matter and what’s inside those products matters most. We were first struck by the line’s lack of sunscreens. The company’s convoluted explanation for this is how the weather in the UK doesn’t warrant it (though we’re not sure how that factors into the brand’s U.S. distribution) and also because synthetic sunscreens are bad for skin. None of that is true. Daylight (as in UV light, which is present whether the sun is shining or not) in any amount causes immediate and long-term skin damage. Only a few minutes of unprotected sun exposure a day causes premature aging, though you won’t see these effects until years later. Numerous studies have shown how regular use of sunscreen with all types of active ingredients, including synthetic and mineral, makes skin look significantly younger, longer—and reduces risk of skin cancer.
The company does say mineral sunscreen ingredients are good yet that only shows up in their Daily Eye Repair with an SPF 10 (SPF 15 is considered the minimum by medical and regulatory boards around the world) and it appears this product is only be sold in the U.K. There is no explanation why there aren’t other mineral-based sunscreens in the line.
Although we find the lack of sunscreens a sign of bad (or at least shortsighted) skin care, we are also highly skeptical of skin-care companies that sell bust and neck treatments. Earle’s Superskin Bust & Neck Treatment claims the natural ingredients it contains can plump skin around the bust. Again don’t count on it, but we admit the application description will arouse something! Ironically, the description for the product explains how sun exposure ages skin, but then we’re going back to the lack of sun protection in the line. Now that’s contradictory! Regardless skin on the neck, chest, and face benefit from the same state-of-the-art ingredients and there is not a shred of unbiased research to the contrary.
Despite the reservations mentioned above, there are some interesting formulations in Earle’s line with great price points. But even the better formulas suffer from too much fragrance, dubious and overblown claims, and prevalent use of irritating plant extracts. Oddly enough, the fragrance-free formulations in this product line have some of the more ordinary formulations when it comes to antioxidants or soothing emollients—two categories of ingredients those with sensitive skin really need.
In short, Liz Earle Naturally Active Skin Care is nothing to get all that excited about, whether you’re a fan of natural ingredients or simply want skin care from the U.K.
For more information about Liz Earle, visit www.lizearle.com or call 1-800-515-5911.