06.19.2014
0
36
Ideal Clean All Skin Types Makeup Removing Towelettes
Rating
25 towelette for $4.99
Last Updated:06.19.2014
Jar Packaging:No
Tested on animals:Yes
Review Overview

Other than the fact these the formula contains fragrance and fragrance ingredients (such as limonene) known to be irritating, these cleansing cloths are a great, convenient way to quickly remove all types of makeup, including waterproof mascara. The issue with the fragrance, though, is it's not a good ingredient to use around the eyes. Were it not for fragrance, these cloths would earn our highest rating; they have a wonderfully soft texture that makes the process seem more elegant, a nice touch especially when you're in a hurry!

Ignore the claim that using these cloths leads to visibly tightened pores. First, pores don't need tightening—it's not as if they "come loose" and need to be secured back into place! The issue is that infrequent or improper facial cleansing can lead to pores becoming clogged, which in turn causes them to enlarge (as in get bigger, not become loose). Cleaning the face daily helps minimize this to the extent possible from cleansing alone—but it's a benefit that can be had from any cleanser or cleansing cloth.

Although not our idea of "Ideal Clean", these cleansing cloths are a good option for normal to dry or combination skin that's not extra-sensitive. We do not recommend using these to remove eye makeup and, once done, we advise splashing the face with water to remove any cleansing agent residue. The rinsing step is a good idea to use with any cleansing cloth that contains detergent cleansing agents.

Pros:
  • Well-constructed cloths.
  • Cleanses thoroughly.
  • Removes all types of makeup.
Cons:
  • Contains fragrance ingredients known to be irritating.
  • Not as convenient as they may seem, as you'll want to rinse the solution from skin, just like a regular cleanser.
Claims

Ultra-soft towelettes gently yet effectively remove all traces of makeup, mascara and even long wear makeup. Dirt and oil are dissolved for clean and visibly tightened pores. These purifying towelettes do not dry out the skin.

Ingredients

Aqua/Water, Glycerin, Isopropyl Palmitate, Pentylene Glycol, PEG-100 Stearate, Glyceryl Stearate, Cetyl Alcohol, Carbomer, Triethanolamine, Disodium EDTA, Panthenol, Disodium Cocoamphodiacetate, Xanthan Gum, Methylparaben, Quaternium-15, Parfum/Fragrance, Hexyl Cinnamal, Linalool, Butylphenyl Methylpropional, Limonene, F.I.L. # B11353/1.

Brand Overview

L'Oreal Paris At-A-Glance

Strengths: Budget-friendly prices; good makeup removers; wide assortment of self-tanning options; one of the best, most comprehensive makeup collections at the drugstore, with superb options in almost every category; the mascaras are a tough act to follow.

Weaknesses: Jar packaging hinders some of the skincare formulas; many of their skincare formulas contain problematic amounts of fragrance and/or other irritants; exaggerated anti-aging claims.

L'Oreal's extensive makeup collection retains its stature as one of the better selections at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor—if there are any at all.

L'Oreal's displays in many drugstores reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up.

The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products.

Unfortunately, despite the brands’ enormous presence in the beauty industry, L'Oreal's moisturizers and treatment products are a nearly all unremarkable and repetitive. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line, they could be doing so much more. The good news is their makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit.

For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!


The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

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