Infallible Never Fail The Super Slim 12H Liquid Eyeliner
Last Updated:06.19.2014
Jar Packaging:No
Tested on animals:Yes
Review Overview

This liquid eyeliner is dispersed through a narrow, felt-tip applicator that deposits rich black color close to the lashline. L'Oreal makes a big deal about how precise the "ultra-fine" tip is, stating it produces "clean lines as precise as .4 mm." Although this liner is indeed on the thin side, it's not quite as thin or precise as some other pen-style liquid liners we've reviewed, so you may be a bit disappointed if ultimate thinness is what you're going for.

Application is smooth, making it fairly easy to apply, but as for the 12-hour wear claim, we noticed a bit of smudging by the end of the day, particularly if you have oily eyelids. Had this remained smudge-free it would have won us over, but as is, you're better with the options on our list of Best Eyeliners.

  • Felt-tip applicator deposits rich black color close to the lashline.
  • Applies smoothly, without dragging or skipping.
  • Despite claims, this isn't the thinnest eyeliner out there.
  • Smudges a bit by day's end, so it's not really "infallible."
Brand Overview

L'Oreal Paris At-A-Glance

Strengths: Budget-friendly prices; good makeup removers; wide assortment of self-tanning options; one of the best, most comprehensive makeup collections at the drugstore, with superb options in almost every category; the mascaras are a tough act to follow.

Weaknesses: Jar packaging hinders some of the skincare formulas; many of their skincare formulas contain problematic amounts of fragrance and/or other irritants; exaggerated anti-aging claims.

L'Oreal's extensive makeup collection retains its stature as one of the better selections at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor—if there are any at all.

L'Oreal's displays in many drugstores reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up.

The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products.

Unfortunately, despite the brands’ enormous presence in the beauty industry, L'Oreal's moisturizers and treatment products are a nearly all unremarkable and repetitive. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line, they could be doing so much more. The good news is their makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit.

For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!

The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

Member Comments
Summary of Member Comments
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What a mess!

Draws a clean thin line, but does smudge after 4-6 hours of wear. My eyelids are normal skin, not oily. The worst part is the removal. If you wash your face in the shower, be prepared for the mess when you look in the mirror! There will be excessive cleaning required around the eyes as this smears all over. The only easy way to remove it is to use a dual phase eye makeup remover on the line before washing your face. Time consuming and annoying!

Reviewed by
Jessica C.
This doesn't move!

This is definitely easier to apply than other liquid liners I've tried. I've had it last all day and not move. The review here talks about oily eyelids - I must not have them since I don't understand what oily eyelids are - but I did not experience any smudging. It also removed easily when I washed my face. I thought it was pretty thin and it didn't run all over when I was applying (which a lot of liquid liners do). This one's a winner in my book.

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