Tested on animals:Yes
L'Oreal Men's Expert Vita Lift Sunscreen Broad Spectrum SPF 15 Anti-Wrinkle & Firming Moisturizer claims it's designed for men over the age of 40 who are concerned about signs of aging. There's nothing age-specific about this moisturizer (and good skincare should start before you hit age 40), though it does have some anti-aging ingredients. An overall lackluster formula and a low SPF however mean that this only earns an average rating on Beautypedia.
L'Oreal Men's Expert Vita Lift Sunscreen Broad Spectrum SPF 15 Anti-Wrinkle & Firming Moisturizer comes in an opaque bottle with a pump-style dispenser that's covered by a cap. That's good news, because this packaging means that the beneficial ingredients contained in this moisturizer will remain stable in the presence of light and air.
The product itself is lightweight and makes skin feel silky, and is moisturizing enough for those with normal to dry skin (those with oily skin might find this too emollient). As for the formula, it does provide broad spectrum SPF in the form of an in-part avobenzone sunscreen; however, the SPF rating is only 15. It's generally recommended now that to get the full benefit of a sunscreen, it should be rated SPF 25 or higher. See More Info for details on why a higher SPF is better.
For the rest of the formula, it's not bad; it's just that it lacks an array of ingredients to truly have the anti-aging benefits L'Oreal claims it does. The ingredients mostly include emollients, preservatives, a few anti-irritants, and a couple of antioxidants (including retinyl palmitate, but it is near the very end of the list). For a moisturizer to truly have an anti-aging impact, it needs a greater range of antioxidants and cell-communicating and skin-repairing ingredients to give skin the boost it needs. Antioxidants can also help improve SPF protection in a moisturizer with sunscreen.
Another issue is the inclusion of peppermint leaf extract. Though it's not as potent as peppermint oil, and it's not present here in the greatest amounts, it is still a potential skin irritant, which is something to keep in mind if you have sensitive skin. See More Info for details.
Overall, because of its unimpressive formula and lower-than-recommended SPF L'Oreal Men's Expert Vita Lift Sunscreen Broad Spectrum SPF 15 Anti-Wrinkle & Firming Moisturizer earns an average rating and does not get our enthusiastic recommendation. See Beautypedia's Best Daytime Moisturizers with Sunscreen for those that do!
- Packaged in a container that will keep its beneficial ingredients stable.
- Provides reliable broad spectrum SPF protection.
- Only provides SPF 15 sun protection.
- Lacks an array of anti-aging ingredients to truly make it an anti-wrinkle and firming product.
- Contains peppermint leaf extract, a potential irritant.
Sunscreens Rated SPF 20 or Lower: A growing body of current research has demonstrated that it's better to use a sunscreen rated SPF 20 or greater to ensure adequate defense against the sun's aging UV rays. SPF 20 or lower is an option—and certainly better than no sunscreen at all—but only if you’re willing to apply liberally and your skin will be seeing five hours of daylight or less.
While this sunscreen will provide the SPF number on the label and has UVA-protecting ingredients, no sunscreen with an SPF lower than 20 will rate higher than two stars in Beautypedia. For more information on our criteria for rating sunscreens, please visit the Best Sunscreens section of the site.
Applying an SPF 15-rated sunscreen under a foundation, tinted moisturizer, or BB cream that offers broad-spectrum SPF 25+ will take far better care of your skin. This layering approach ensures your skin gets sufficient sun protection even if you’re not applying liberally.
Inclusion of Known Irritants: Irritation, whether you see it on the surface of your skin or not, causes inflammation and as a result impairs healing, damages collagen, and depletes the vital substances your skin needs to stay young. For this reason, it is best to eliminate, or minimize as much as possible, your exposure to known skin irritants, especially when there are brilliant formulas available that do not include these types of problematic ingredients. Fragrance-free is the best way for all skin types to go for all skin types Food and Chemical Toxicology, 2008 & American Journal of Clinical Dermatology, 2003).
The sneaky part about irritation is that research has demonstrated that you don’t always need to see it or feel it for your skin to suffer damage, and that damage may remain hidden for a long time (Skin Pharmacology and Physiology, 2008).
How We Rate Daytime Moisturizers with SPF: “Daytime Moisturizers with Sunscreen” are differentiated from ordinary sunscreens as formulas that make direct anti-aging or other cosmetic claims by the brand, such as “deep moisture” or “redness-relieving.” Claims like “combats free radical damage,” “protects and firms,” “improves skin texture” or others that insinuate benefits beyond what a standard sunscreen formula provides.
Daytime Moisturizers with SPF are judged based upon whether they provide broad-spectrum sun protection, their SPF rating, potential for irritation, packaging and aesthetics. They must also meet the same standards as an anti-aging moisturizer—the inclusion of beneficial antioxidants or other ingredients to back up the claims of improvements in signs of aging on skin beyond what sun protection alone provides. For more detail on how we rate this category of products, see the Best Daytime Moisturizers with Sunscreen section of Beautypedia.