Revitalift Complete Anti-Wrinkle and Firming Moisturizer SPF 30 Day Lotion

by L'Oreal Paris  Revitalift
Price:
$13.99 - 1.7 fl. oz.
Good Read Member Comments
Add To Faves»

Want to buy this product?

Category:
Skin Care > Moisturizers (Daytime and Nighttime) > Moisturizer with Sunscreen
Last Updated:
6/20/2014
Jar Packaging:
No
Tested On Animals:
Yes

The good news about this daytime moisturizer with sunscreen is that L’Oreal included an ample amount of avobenzone for reliable UVA protection. (Never mind that not too long ago their press releases for the sunscreen ingredient Mexoryl SX depicted avobenzone as an inferior option for UVA protection.)

It’s also good news that this moisturizer for normal to slightly dry skin has a silky, fluid texture that works beautifully under makeup. We also were impressed with the range of antioxidants, water-binding agents, and the addition of the cell-communicating ingredient adenosine, but our enthusiasm was dampened by the inclusion of several fragrance chemicals. The fragrance chemicals are known to cause irritation, and coupled with the amount of synthetic sunscreen actives, have the potential to make this daytime moisturizer more irritating than it would be without fragrance. Still, this deserves a Good rating because the pros outweigh the cons, and the price isn’t out of line, either. This doesn’t contain pure retinol, but instead contains retinyl palmitate, a blend of retinol with a fatty acid. The small amount isn’t likely to have much antiwrinkle effect, but it still should provide antioxidant benefit to skin.

New lightweight anti-wrinkle and firming lotion works by combining Pro-Retinol A with Elastin Complex. Helps the skin’s elasticity and SPF 30 UVA/UVB sunscreen to help protect your skin from the harmful rays of the sun.

Active: Avobenzone (3%), Homosalate (4.7%), Octisalate (5%), Octocrylene (7%), Other: Water, Isononyl Isononanoate, Glycerin, Dimethicone, Aluminum Starch Octenylsuccinate, Sucrose Tristearate, Polymethylsilsesquioxane, Polysorbate 61, PEG-12 Dimethicone, Carbomer, Soybean Protein, Triethanolamine, Dimethiconol, Sodium Stearoyl Glutamate, Adenosine, Disodium EDTA, Hydrolyzed Elastin, Hydrolyzed Soy Protein, Yeast Extract, Acetyl Trifluoromethphenyl Valylglycine, Xanthan Gum, Pentylene Glycol, Butylene Glycol, Retinyl Palmitate, Methylparaben, Phenoxyethanol, Caprylyl Glycol, Ethylparaben, Linalool, Geraniol, Alpha-Isomethylionone, Amyl Cinnamal, Limonene, Citronellol, Butylphenyl Methylpropional, Hexyl Cinnamal, Benzyl Alcohol, Benzyl Benzoate, Benzyl Salicylate, Fragrance, Potassium Sorbate, Sodium Benzoate

Just like its sister company Lancome, L'Oreal doesn't have its act together when it comes to skin-care products. For all their talk of advanced formulas, fancy double-page ads in fashion magazines, and impressive-sounding quotes from scientists at their research and development facilities, most of what L'Oreal offers for skin care is a whole lot of nothing—or at least nothing tremendously helpful for helping skin look and feel its best.

An ongoing issue with L'Oreal (at least in the United States) is the lack of sufficient UVA-protecting ingredients in their daytime moisturizers with sunscreen. Very few of them contain the actives that provide as much UVA protection as you can get from a sunscreen. Yet this major oversight (and it’s not just with the older products—several newer sunscreens launched with this deficiency) didn't stop L'Oreal from heralding the FDA's approval of their patented ecamsule (Mexoryl SX) sunscreen for use in the United States. (Mexoryl SX has been approved for years in Europe, and L'Oreal routinely uses it in the sunscreens they sell there.) The attention-getting headline was that Mexoryl SX provides "the best" and "most stable" UVA protection, but that's not entirely true; there are other options. Why didn't anyone in the media point out to L'Oreal that while Mexoryl SX may be great, that doesn't explain why the majority of their other sunscreens leave the consumers who use them vulnerable to UVA damage… Sigh… Inadequate UVA protection is not only unhealthy for your skin, it severely damages L'Oreal's credibility as an international skin-care authority.

Aside from the sunscreen frustrations, L'Oreal's moisturizers are a yawn-inducing, fairly repetitive bunch. A cursory review of their formulas demonstrates that L'Oreal is simply not keeping pace with the competition, just as Lancome isn't at the department-store level. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line they could be doing so much more. (You have to wonder if they're more interested in advertising and public relations than in advancing skin-care expertise.) The makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit!

Note: Unless mentioned otherwise, all L'Oreal skin-care products contain fragrance.

For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.

L’Oreal Paris Makeup

L'Oreal's extensive makeup collection retains its stature as the overall best at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor, if they exist at all.

L'Oreal's displays in many drugstores have been updated to reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up. The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products. They fall short with their powder eyeshadows, but not enough to warrant avoiding them, especially if you prefer sheer eye makeup. Still, with only minor tweaking and consistent adherence to the importance of UVA protection in their cosmetic products with sunscreen, L'Oreal could pull ahead to be the hands-down winner when it comes to shopping for makeup at the drugstore.

Member Comments

Write A Review»

No members have written a review yet. Be the first!

You May Also Like These Products From Paula's Choice

About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

View Media Highlights

 

The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

585623-IIS1 v1.0.0.344 10/23/2014 4:01:20 AM
Skip to Top of Page
FREE Shipping on Everything   |   FREE Antioxidant Retinol Serum on $50+   |   5 FREE Samples

Create an Account

Create Account»
  • »

New Customers

You will have the option to create an account after you have submitted your order.