12.30.2014
5
Revitalift Anti-Wrinkle Firming SPF 30 Day Lotion
1.7 fl. oz. for $17.99
Expert Rating
Community Rating (2)
Expert Reviews
Last Updated:12.30.2014
Jar Packaging:No
Tested on animals:Yes

If this is supposed to be L’Oreal’s “most complete” Revitalift product (the implication being that this does it all), then why do they continue to sell all of their other Revitalift products? Of course, as it turns out, this isn’t the complete, or even part of, the answer to your skin-care needs.

The main anti-aging benefit you get from this product is sun protection from avobenzone, which provides critical shielding from the sun’s UVA rays. L’Oreal also includes antioxidants and cell-communicating ingredients associated with helping you look younger, but the small amounts are disappointing.

As for the “pro-retinol A” (retinyl palmitate) and elastin, neither is present in an amount that makes this the best anti-aging moisturizer around. Besides, elastin in skin-care products cannot fuse with the elastin in your skin and somehow make it firmer and less prone to sagging; it just isn’t possible (although we all wish that weren’t the case).

At best, what this product provides is broad-spectrum sun protection in a lightweight lotion base that’s best for normal to oily skin. This is not rated higher because its numerous fragrance chemicals are cause for concern. All are known to irritate skin, and irritation is always a problem, especially if your goal is younger-looking skin.

Community Reviews
Claims

Discover the latest innovation from the number on anti-wrinkle brand. Over 80% of wrinkles and skin aging are the result of UVA rays. The new RevitaLift Complete is now available in a potent formula that reverses the signs of photo-aging and better protects your skin. Broad spectrum SPF 30 sunscreen deflects damaging sunrays. Pro-Retinol A accelerates skin renewal and Elastin Complex helps rebuild skin's damaged fibers. The result is less wrinkles and firmer, younger-looking skin.

Ingredients

Active: Avobenzone (3%), Homosalate (4.7 %), Octisalate (5%), Octocrylene (7%), Other: Water, Isononyl Isononanoate, Glycerin, Dimethicone, Aluminum Starch Octenylsuccinate, Sucrose Tristearate, Polymethylsilsesquioxane, Polysorbate-61, PEG-12 Dimethicone, Carbomer, Glycine Soja Protein (Soybean), Triethanolamine, Dimethiconol, Sodium Stearoyl Glutamate, Adenosine, Disodium EDTA, Hydrolyzed Elastin, Hydrolyzed Soy Protein, Yeast Extract, Acetyl Trifluoromethylphenyl Valylglycine, Xanthan Gum, Pentylene Glycol, Butylene Glycol, Retinyl Palmitate, Methylparaben, Phenoxyethanol, Caprylyl Glycol, Ethylparaben, Linalool, Geraniol, Alpha-Isomethyl Ionone, Amyl Cinnamal, Limonene, Citronellol, Butylphenyl Methylpropional, Hexyl Cinnamal, Benzyl Alcohol, Benzyl Benzoate, Benzyl Salicylate, Fragrance, Potassium Sorbate, Sodium Benzoate

Brand Overview

L'Oreal Paris At-A-Glance

Strengths: Budget-friendly prices; good makeup removers; wide assortment of self-tanning options; one of the best, most comprehensive makeup collections at the drugstore, with superb options in almost every category; the mascaras are a tough act to follow.

Weaknesses: Jar packaging hinders some of the skincare formulas; many of their skincare formulas contain problematic amounts of fragrance and/or other irritants; exaggerated anti-aging claims.

L'Oreal's extensive makeup collection retains its stature as one of the better selections at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor—if there are any at all.

L'Oreal's displays in many drugstores reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up.

The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products.

Unfortunately, despite the brands’ enormous presence in the beauty industry, L'Oreal's moisturizers and treatment products are a nearly all unremarkable and repetitive. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line, they could be doing so much more. The good news is their makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit.

For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.

About the Experts

The Beautypedia and Paula’s Choice Research teams have one mission: To help you find the best products for your skin, whether they’re from Paula’s Choice or another brand. By combining efforts, we’re able to share scientific research and remain committed to the highest standards based on our decades of experience objectively reviewing thousands upon thousands of skincare and makeup formularies in all price ranges.


Beautypedia cuts through the hype to bring you product insights and recommendations you won’t find anywhere else!

See all reviews for this brand

L'Oreal Paris At-A-Glance

Strengths: Budget-friendly prices; good makeup removers; wide assortment of self-tanning options; one of the best, most comprehensive makeup collections at the drugstore, with superb options in almost every category; the mascaras are a tough act to follow.

Weaknesses: Jar packaging hinders some of the skincare formulas; many of their skincare formulas contain problematic amounts of fragrance and/or other irritants; exaggerated anti-aging claims.

L'Oreal's extensive makeup collection retains its stature as one of the better selections at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor—if there are any at all.

L'Oreal's displays in many drugstores reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up.

The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products.

Unfortunately, despite the brands’ enormous presence in the beauty industry, L'Oreal's moisturizers and treatment products are a nearly all unremarkable and repetitive. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line, they could be doing so much more. The good news is their makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit.

For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.