This is an interesting product and a unique launch for L'Oreal. Essentially, it's a fragrance-free foundation primer that happens to contain sunscreen. Even though the sunscreen actives provide broad-spectrum protection (that includes stabilized avobenzone for reliable UVA screening) it's unlikely you'll apply this product liberally enough to rely on it as your sole source of sun protection. You see, Revitalift Miracle Blur has a very thick, almost toothpaste-like texture. A little of this silicone-heavy formula goes a long way, and a thin layer of this isn't likely to provide the sun protection stated on the label.
You could apply this liberally, but doing so can backfire because when overdone, makeup has a hard time blending over this. Applied sparingly, it makes skin beautifully smooth and, true to its name, blurs fine lines, large pores, and uneven skin texture. We would rate this product better if its formula contained some antioxidants or repairing ingredients. With Revitalift Miracle Blur, it's all about silicone technology and how it can (temporarily) transform the look of skin. With a range of anti-aging ingredients this could do even more, but those looking for a foundation primer whose finish does more than make skin look smooth may want to the check this out!
Revitalift Miracle Blur is suitable for all skin types, including breakout-prone.
- Provides broad-spectrum sun protection (if applied liberally).
- Improves skin texture and enhances makeup application (when applied sparingly).
- Temporarily blurs the look of large pores and fine lines.
- Because only a thin layer is needed for best results (and liberal application of sunscreen is a must) this shouldn't be relied on as your sole source of sun protection.
- If too much is applied, blending makeup becomes a chore.
The first of its kind, this Instant Smoother Finishing Cream instantly erases the look of lines, wrinkles and pores. With broad spectrum SPF 30, Miracle Blur helps defend against future signs of aging.
Active: Avobenzone (3%), Homosalate (10%), Octisalate (5%), Octocrylene (5%), Oxybenzone (6%). Inactive: Dimethicone, C12-15 Alkyl Benzoate, Talc, Diisopropyl Sebacate, Silica, Silica Silylate, Glycerin, Trimethylsiloxysilicate, Dimethicone Crosspolymer, Water.
Just like its sister company Lancome, L'Oreal doesn't have its act together when it comes to skin-care products. For all their talk of advanced formulas, fancy double-page ads in fashion magazines, and impressive-sounding quotes from scientists at their research and development facilities, most of what L'Oreal offers for skin care is a whole lot of nothing—or at least nothing tremendously helpful for helping skin look and feel its best.
An ongoing issue with L'Oreal (at least in the United States) is the lack of sufficient UVA-protecting ingredients in their daytime moisturizers with sunscreen. Very few of them contain the actives that provide as much UVA protection as you can get from a sunscreen. Yet this major oversight (and it’s not just with the older products—several newer sunscreens launched with this deficiency) didn't stop L'Oreal from heralding the FDA's approval of their patented ecamsule (Mexoryl SX) sunscreen for use in the United States. (Mexoryl SX has been approved for years in Europe, and L'Oreal routinely uses it in the sunscreens they sell there.) The attention-getting headline was that Mexoryl SX provides "the best" and "most stable" UVA protection, but that's not entirely true; there are other options. Why didn't anyone in the media point out to L'Oreal that while Mexoryl SX may be great, that doesn't explain why the majority of their other sunscreens leave the consumers who use them vulnerable to UVA damage… Sigh… Inadequate UVA protection is not only unhealthy for your skin, it severely damages L'Oreal's credibility as an international skin-care authority.
Aside from the sunscreen frustrations, L'Oreal's moisturizers are a yawn-inducing, fairly repetitive bunch. A cursory review of their formulas demonstrates that L'Oreal is simply not keeping pace with the competition, just as Lancome isn't at the department-store level. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line they could be doing so much more. (You have to wonder if they're more interested in advertising and public relations than in advancing skin-care expertise.) The makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit!
Note: Unless mentioned otherwise, all L'Oreal skin-care products contain fragrance.
For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.
L’Oreal Paris Makeup
L'Oreal's extensive makeup collection retains its stature as the overall best at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor, if they exist at all.
L'Oreal's displays in many drugstores have been updated to reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up. The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products. They fall short with their powder eyeshadows, but not enough to warrant avoiding them, especially if you prefer sheer eye makeup. Still, with only minor tweaking and consistent adherence to the importance of UVA protection in their cosmetic products with sunscreen, L'Oreal could pull ahead to be the hands-down winner when it comes to shopping for makeup at the drugstore.