Visible Lift Repair Absolute Foundation SPF 16

by L'Oreal Paris  Visible Lift
Price:
$14.95 
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Category:
Makeup > Foundations With Sunscreen > Cream Foundation w/ Suncreen
Last Updated:
1/16/2013
Jar Packaging:
No
Tested On Animals:
Yes

This fragrance-free, creamy compact foundation glides across skin to provide medium coverage in a vast array of shades. Some of the lighter shades have a not-so-flattering pink undertone so watch out for that, but otherwise you can expect neutral shades up into the deep range. The satin finish can work for most skin types, but is ideal for normal to dry skin not prone to breakouts.

Oddly, L'Oreal doesn't bring much attention to the fact that this product provides broad-spectrum, mineral-based sun protection at SPF 16, given that's by far the most efficacious anti-aging part of the formula. Still, there are some other skin-repairing ingredients that can benefit your skin—just don't go thinking that anything in this formula that can "lift" your skin. Regrettably, no foundation ( or skin-care product, for that matter) can do that (see More Info to find out what you can do to help sagging skin).

Pros:

  • Broad-spectrum sun protection in a fragrance-free formula.
  • Satin finish ideal for normal to dry skin.
  • Skin-repairing ingredients boost the formula's benefits.

Cons:

  • Cannot "lift" skin as claimed.
  • Some shades have an unflattering pinkish undertone.

More Info:

Many makeup products claim they can firm and lift skin, but none of them work, at least not to the extent claimed. A face-lift-in-a-bottle isn't possible, but with the right mix of products, you will see firmer skin that has a more lifted appearance—and that's exciting! In order to gain these youthful benefits, you must protect skin from any and all sun damage every day, use an AHA (glycolic acid or lactic acid) or BHA (salicylic acid) exfoliant, and use products that have a wide range of antioxidants and skin-repairing ingredients Best Anti-Aging/Anti-Wrinkle Products .This combination of products (remember, one product doesn't do it all) has extensive research showing how they can significantly improve many of the signs of aging such as firming skin, reducing wrinkles and brown spots, and eliminating dullness. You'll find them on our list of .

Note: This foundation's rating is due to its overall performance rather than its SPF rating. Due to concerns about people not applying sunscreen liberally enough to get the amount of SPF protection stated on the label, it is often recommended to look for SPFs with ratings higher than 15. If you plan to use foundation as your sole source of facial sun protection, consider using one rated SPF 20 or greater. If the foundation with sunscreen you choose is rated less than an SPF 20, we strongly advise applying it over a daytime moisturizer rated SPF 15 or greater and following it with a pressed powder rated SPF 15 or greater. That way, you're ensuring sufficient broad-spectrum protection which is essential for having and maintaining healthy, younger-looking skin at any age.

Just like its sister company Lancome, L'Oreal doesn't have its act together when it comes to skin-care products. For all their talk of advanced formulas, fancy double-page ads in fashion magazines, and impressive-sounding quotes from scientists at their research and development facilities, most of what L'Oreal offers for skin care is a whole lot of nothing—or at least nothing tremendously helpful for helping skin look and feel its best.

An ongoing issue with L'Oreal (at least in the United States) is the lack of sufficient UVA-protecting ingredients in their daytime moisturizers with sunscreen. Very few of them contain the actives that provide as much UVA protection as you can get from a sunscreen. Yet this major oversight (and it’s not just with the older products—several newer sunscreens launched with this deficiency) didn't stop L'Oreal from heralding the FDA's approval of their patented ecamsule (Mexoryl SX) sunscreen for use in the United States. (Mexoryl SX has been approved for years in Europe, and L'Oreal routinely uses it in the sunscreens they sell there.) The attention-getting headline was that Mexoryl SX provides "the best" and "most stable" UVA protection, but that's not entirely true; there are other options. Why didn't anyone in the media point out to L'Oreal that while Mexoryl SX may be great, that doesn't explain why the majority of their other sunscreens leave the consumers who use them vulnerable to UVA damage… Sigh… Inadequate UVA protection is not only unhealthy for your skin, it severely damages L'Oreal's credibility as an international skin-care authority.

Aside from the sunscreen frustrations, L'Oreal's moisturizers are a yawn-inducing, fairly repetitive bunch. A cursory review of their formulas demonstrates that L'Oreal is simply not keeping pace with the competition, just as Lancome isn't at the department-store level. When it comes to moisturizers or serums, just about anything from Dove, Olay, Neutrogena, or Aveeno is preferred. L'Oreal does well with most of their cleansers, along with scrubs and self-tanning products, but given the widespread availability and financial resources of this line they could be doing so much more. (You have to wonder if they're more interested in advertising and public relations than in advancing skin-care expertise.) The makeup has made major strides and now ranks as the best overall color collection at the drugstore—imagine the results if their skin care followed suit!

Note: Unless mentioned otherwise, all L'Oreal skin-care products contain fragrance.

For more information about L'Oreal, call (800) 322-2036 or visit www.loreal.com or www.lorealparisusa.com.

L’Oreal Paris Makeup

L'Oreal's extensive makeup collection retains its stature as the overall best at the drugstore, though they have stiff competition from Revlon and, in some cases, sister company Maybelline New York. In recent years L'Oreal has made significant strides with foundation shades, powder textures, concealers, and, of course, superlative mascaras that rarely fail to impress. Their lipsticks are excellent and you will find many L'Oreal makeup products have a Lancome counterpart, and that the differences are minor, if they exist at all.

L'Oreal's displays in many drugstores have been updated to reflect better-organized products and shade categories (though testers are still scarce). Given the number of lipsticks they sell, it only makes sense to put them in color families so consumers have a better shopping experience. Their True Match products are also sensibly laid out, but the rest of the foundations aren't as organized, likely due to the smaller selection of shades. Speaking of foundations, L'Oreal has made further strides by offering more that provide sufficient UVA protection. Revlon still has the edge for consistently launching impressive foundations with sunscreen, but at least L'Oreal is (finally) catching up. The bottom line is that every category of L'Oreal’s makeup has some winning (and in some cases, benchmark-setting) products. They fall short with their powder eyeshadows, but not enough to warrant avoiding them, especially if you prefer sheer eye makeup. Still, with only minor tweaking and consistent adherence to the importance of UVA protection in their cosmetic products with sunscreen, L'Oreal could pull ahead to be the hands-down winner when it comes to shopping for makeup at the drugstore.

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    4 / 4 Best
  2. Was this product a good value? (4 = Best)

    4 / 4 Best
  3. Would you recommend this product? (4 = Best)

    4 / 4 Best
Page of 1
  1. Susan A.
    Reviewed on Friday, June 21, 2013
    • Recommend
      4 / 4
    • Results
      4 / 4
    • Value
      4 / 4
    Agree with Paula's Choice Review - Good Product!
    • I have very dry, fair skin and rosacea.I bought this product in Soft Ivory to test it as a substitute for the discontinued shade of Light Cream in Paula's All Bases Covered foundation.It's not as good as ABC, but it blends well on my skin and gives decent coverage to the redness on my face. FYI, I did put Skin Recovery Moisturizer on before applying it because I have *really* dry skin even in the summer.I got it on sale for $9.99 at Target, but I think it would be a good value even at full retai

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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