03.16.2015
2
1275
Technakohl Liner
Rating
$16
Last Updated:03.16.2015
Jar Packaging:No
Tested on animals:Yes
Review Overview

Technakohl Liner is the eyeliner pencil to choose if you want a smooth application that doesn’t drag or skip while imparting rich color. Initially creamy, this automatic, retractable pencil’s formula sets to a soft powder finish that remains smudge-resistant. All but one of the shades is laced with shine, so if that’s not on your must list, stick with Brownborder. And unless your eye-lining goal is to draw attention to the liner rather than to your eyes, skip Jade Way, Auto-de-blu, and Smoothblue.

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Brand Overview

M.A.C. Cosmetics At-A-Glance

What more can one say for this long-standing makeup line whose products have spoken eloquently for themselves for years? In many ways, M.A.C. Cosmetics is a pivotal line not only for makeup artists but also for any in-the-know cosmetics consumer. Although M.A.C. has several singularly outstanding products, they generally excel by virtue of the range of choices offered. The color selection for everything from lipsticks to foundations is exceptional. Most of the makeup brushes are beautiful, full, and soft, as well as properly sized to fit the contours of the face and eyes.

When it comes to skincare you may be tempted to dismiss the small assortment M.A.C. offers and skip right to their makeup with its well-earned positive reputation. But doing so would mean missing a handful of beautifully formulated products that are worth trying. By no means is M.A.C.'s skin-care line one-stop shopping (at least not if you have blemishes, skin discolorations, or require more than a couple options per category), but you'll find more than just the color products impressive here, and the prices aren't unreasonable either!

M.A.C.'s salespeople are often trained makeup artists, too. This is especially true in the freestanding M.A.C. boutiques, where the staff tends to be true makeup artists.

Note: M.A.C. sets itself apart from other beauty brands by staying ahead of the curve by launching a seemingly-constant rotation of impressive limited edition products, usually with fashion-forward themes. Though it's impossible to review every limited edition product, many of M.A.C.'s are as impressive as those in their permanent collection.

Strengths: Some impressive moisturizers; praiseworthy foundations in a mostly gorgeous range of shades; good concealers; several great powder-based products including blush, bronzer, and eyeshadow in various finishes; dizzying array of lipstick shades in mostly sumptuous formulas; several very good mascaras (regular and waterproof); top-notch makeup brushes; many of the Prep + Prime products work as claimed.

Weaknesses:A few products with high levels of potential skin irritants.

For more information about M.A.C. Cosmetics call (800) 588-0070 or visit www.maccosmetics.com.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!


The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

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12.12.2014
Automatic pencil

This pencil is fabulous, and so soft that if you need to sharpen it, just rub it a few times against a tissue to get the point back.

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Reviewed by
Sylvia
06.23.2014
Automatic Pencil

The problem with the "never needs sharpening" pencils that Beautipedia recommends is that they DO need sharpening, but there is no way to do so. After one use, you can only do a smudged eye look, which is problematic. And it is very difficult to get between each lash, which is important for some looks. To each his own?

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Reviewed by
LINDA F.
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585630-IIS2 v1.0.0.411 8/30/2015 3:12:29 PM