11.28.2014
0
Make Up For Ever
Pro Waterproof Eyeliner
Rating
$25
Category:Makeup > Eyeliners > Liquid/Gel/Cream/Cake
Last Updated:11.28.2014
Jar Packaging:False
pH:
Tested on animals:Yes
Overview

Also known as Eyeliner Waterproof, this is a cream eyeliner housed in a small glass bottle. The cap isn’t outfitted with a brush, so you’ll need to apply this with a separate eyeliner brush.

Only one shade (black) is available, but it works for most eyelining needs. Application depends on the brush you use, but because the formula softens on skin, it has a tendency to apply widely rather than in a thin line. It takes several seconds to set (and it becomes matte as it dries) but once it sets, it won’t budge even if your eye area gets wet. You can shower and swim in this stuff and it isn’t coming off; in fact, removing it takes some effort with an oil- or silicone-based makeup remover!

Note: Make Up For Ever’s Web site indicates this comes with an eyeliner brush but it doesn’t.

Pros:
  • Sets to a long-wearing matte finish.
  • Works well to define the eye when applied with the eyeliner brush of your choice.
  • Doesn’t flake, smudge, smear, or come off even if your eye areas gets drenched.
  • Color can be layered for more intensity.
Cons:
  • Expensive.
  • Can be difficult to remove.
Claims
Ingredients
Brand Overview

Make Up For Ever At-A-Glance

Strengths: The newer foundations have many wonderful qualities; impressive options (and shade ranges) for powders, powder blush, and powder eyeshadow; some extraordinary lip glosses and lipstick/lip color options (and again, the shade ranges are remarkable); a few formidable mascaras; good shimmer options; huge selection of praiseworthy makeup brushes.

Weaknesses: Expensive; a few products suffer from needlessly irritating ingredients; average toner; the foundations and concealers that have been in this line longest are behind the times; mostly average eye and lip pencils; mostly lackluster specialty products.

This Paris-based makeup collection traces its roots to theatrical and fashion makeup, building on the concept that a professional makeup artist not only desires, but also needs, every conceivable color and texture to create the broadest range of looks. Since 1984, Make Up For Ever creators Dany Sanz and Jacques Waneph have been doing their best to meet these criteria. Through the years, this line has gone from offering a tremendous array of colors in their own European boutiques to a more streamlined, "everyday" collection of products in selected department stores and (primarily) Sephora, whose parent company, LVMH, has owned Make Up For Ever since 1999.

The color line presents an intriguing blend of classic, workable shades positioned next to some truly unique hues and finishes that only those involved with theater or the most flamboyant "anything goes" makeup artist (or diva) would covet. A major plus for this line is that the majority of colors are densely pigmented and work beautifully on medium to deep skin tones. The drawback is that fair and lighter skin tones may be left feeling that most of the color choices are too intense for them, especially if their goal is a soft, natural makeup application—though the choices in that regard are becoming more plentiful. For those who literally want it all when it comes to possible shades, this line more than delivers what it takes to please.

An interesting aspect of this line is that, category to category, there's often a similar pattern: one or two extraordinary to very good products, followed by mediocrity. It is the average products (and a correspondingly fewer number of poor ones) that tarnish this line and make its prices seem too inflated. However, if you pay attention (and purchase) the products Make Up For Ever does best, you will undoubtedly be pleased.

For more information on Make Up For Ever, call (877) 757-5175 or visit www.makeupforever.com.

Note: The product assortment below is typical of what you will find at Sephora boutiques across the country. If you wish to view the complete collection of Make Up For Ever, the only place to do that is at their freestanding stores in New York City or Los Angeles (or their European stores).

About the Experts

The Beautypedia Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula Begoun herself.

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