This is a very good cream-to-powder eyeshadow whose lightweight, silky texture is easy to apply and blend. You get a fair amount of "playtime" before the formula sets in place, which is helpful because one of the drawbacks of this type of eyeshadow is how quickly they must be blended.
Once set, this stays locked in place and only shows slight signs of creasing after a long day. The shade range has expanded, though each one is still loaded with shine, so this isn't the eyeshadow to buy if you have crepey or wrinkled eyelids. Whether applied sheer or layered (and the formula layers beautifully) each shade has an intense, semi-metallic sheen. If shine is what you want, go for it—but these look best on smooth, younger eyelids and underbrow areas.
When it comes time to remove Cream Eye Color, you will need an oil- or silicone-based makeup remover.
Note: Be sure to recap this product tightly after each use. Leaving the cap off or not putting it on securely can cause the formula to dry out.
- Beautiful silky texture is easy to apply and blend.
- Allows enough time to blend before setting in place.
- Long-wearing formula works well whether layered for intensity or applied sheer.
- May be applied over or under regular powder eyeshadows.
- Every shade is shiny, and the intensity of the shine magnifies wrinkles.
The last few years haven't been glamorous for one of the world's largest direct sellers of cosmetics. Mary Kay lost a lawsuit filed by TriStrata, the company whose founders hold over 100 patents on the use of AHAs in skin-care products. It was revealed that Mary Kay's former AHA products infringed on three of these patents, and, after some back-and-forths in court, Mary Kay ended up paying royalties of over $40 million (interest included) to TriStrata. Perhaps because they're still licking their wounds after this defeat, the company has not launched any new AHA products, and no longer sells the ones that were in question during the legal battle (Source: www.bizjournals.com/dallas/stories/2006/04/03/daily26.html).
However, the company's spin on the issue of AHAs is that they no longer use them because skin-care technology has advanced. That's an interesting twist, but the fact of the matter is that AHA products, when well-formulated, are still considered advanced and capable of doing far more for skin than the alternatives Mary Kay has devised (including an at-home microdermabrasion scrub and products with vitamin C derivatives).
Although they're not a company for you if you are looking for exfoliants (though you should be looking for a good exfoliant), Mary Kay has recently developed a surprising number of excellent products. With over 1.6 million Mary Kay consultants selling products in 30 countries, this family-owned company (founder Mary Kay Ash passed away in 2001) has slowly been proving that they intend to remain competitive with the best of the best. A refreshing change of pace is the omission of fragrance from almost all of the products. Now that is what we call progress!
Despite its size and capital (wholesale figures were $3 billion in 2012), Mary Kay still has a lot to learn. For instance, although their guiding philosophy of empowering women is admirable, the assortment of products still leaves much to be desired. Yes, things are looking up, but there are several weak spots that keep Mary Kay from being in the same league as Avon, Estee Lauder, Procter & Gamble (Olay), and Johnson & Johnson (Neutrogena, Aveeno, RoC). These include outdated cleansers, toners, and moisturizers, along with letdowns in products designed for oily, blemish-prone skin. The TimeWise product range has expanded considerably, and offers a few state-of-the-art products worthy of its name (although, as with all skin-care products, they're not going to turn back the hands of time and erase all signs of aging).
If improvements like those in Mary Kay's latest products were translated to the entire line, it would be standing much taller, at least as far as what current, substantiated skin-care research indicates is optimum for creating and maintaining healthy skin. As is, this is a line to approach with a keen understanding of what to focus on and what to avoid. One last bit of good news: Mary Kay offers well-packaged samples of selected products, either directly or from your consultant.
Unless mentioned otherwise, all Mary Kay products are fragrance-free.
Note: Mary Kay is categorized as a brand that tests on animals because their products are sold in China. Although Mary Kay does not conduct animal testing for their products sold elsewhere, the Chinese government requires imported cosmetics be tested on animals, so foreign companies retailing there must comply. This requirement is why some brand’s state that they don’t test on animals “unless required by law”. Animal rights organizations consider cosmetic companies retailed in China to be brands that test on animals, and so does the Paula’s Choice Research Team.
For more information about Mary Kay, call (800) 627-9529 or visit www.marykay.com.