Color Sensational Lipcolor
Last Updated:12.30.2014
Jar Packaging:No
Tested on animals:Yes
Review Overview

This cream lipstick is excellent. It has a smooth, emollient texture that glides on without being too slick and makes lips feel indulgently moist with a soft cream finish. The 68 shades (yes, 68 shades!) are divided into color families of Pinks, Plums, Reds, and Naturals (tan to brown tones) and each group has a color-coordinated cap that makes it easy to figure out which group you’re looking at. With this many shades to choose from, you can have a field day in the drugstore. Most of the shades have some degree of shimmer finish. Note that you need several layers of this to build what Maybelline describes as “rich, stunning color.”

This lipstick is prone to feathering into lines around the mouth, but if that’s not an issue for you, it is highly recommended.

This line also comes in a "Pearls" finish, which includes 10 shades of sheer, shimmery lipstick that leaves a more frosty finish than a pearly one. These are similarly prone to feathering as the Cream Color Sensational lipsticks, and also have a noticeable fragrance.

Note: We are getting reports of this lipstick smelling as though its gone rancid after only a few months of use, even when properly stored away from air and light. Unfortunately this is typical of castor oil-based lipsticks. Those with a sensitive nose may want to consult our Best Lipcolor Products for other options.


Lanolin Oil, Sesamum Indicum Oil (Sesame Seed), Oleyl Erucate, Microcrystalline Wax, PPG 5 Lanolin Wax, Acetylated Lanolin, Beeswax, Alumina, Disteardimonium Hectorite, Calcium Aluminum Borosilicate, Tocopheryl Acetate, Acrylic Acid/Isobutyl Acrylate/Isobornyl Acrylate Copolymer, Fragrance, Pentaerythrityl Tetra Di T Butyl Hydroxyhydrocinnamate, Synthetic Fluorphlogopite, Silica, Calcium Sodium Borosilicate, Benzyl Alcohol, Tin Oxide, Honey, Polyethylene Terephthalate, Aluminum Hydroxide, Acrylates Copolymer, Pearl Powder, Dimethicone, May Contain (+/-): Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 (CI 15850), Red 28 Lake (CI 45410), Yellow 6 Lake (CI 15985), Red 22 Lake (CI 45380), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090), Carmine (CI 75470).

NOTE: Ingredients may vary by shade from the above listing.

Brand Overview

Maybelline New York At-A-Glance

Strengths: At least one excellent product (if not several) in almost every category; many excellent foundations; superior mascaras; inexpensive makeup brushes; some terrific concealers, powders, blush, and lip color options.

Weaknesses: Lips balms tend to be a letdown; a few of the Great Lash mascaras are surprisingly average compared to other Maybelline formulas.

Maybelline is one of the best-known and most recognized mass-market makeup lines in the world—it's available in 90 countries. Throughout its long history, which began in 1915 when T. L. Wilson founded the company and named it after his sister, Mabel, and Vaseline (which he combined with coal dust to concoct a mascara for her), the company has prided itself on bringing innovative products to the marketplace. L'Oreal purchased the company in early 1996, and that's when things really started coming together for the Maybelline brand.

Specializing in a large selection of lipsticks, nail polishes, and mascaras, there is a lot to love from this drugstore brand. Many of their foundations are exceptional, and their powders, several mascaras, pencils, matte-finish concealers, and Superstay Lipcolor collection impressed us by offering a high degree of quality for their inexpensive price point.

Maybelline's latest urban image is a positive step, as many of their latest launches have been innovative without resorting to "been-there, done-that" gimmicks. Smart shoppers will note the similarities of a few of Maybelline’s formulas to products from high-end brands that are also owned by parent company L’Oreal. That just goes to show conscientious shopping can really save you money—without sacrificing quality or performance.

For more information about Maybelline New York, call (800) 944-0730 or visit their interactive Web site at www.maybelline.com.

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The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!

The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

Member Comments
Summary of Member Comments
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Chaps my lips like crazy

I was really disappointed by this lipstick. The color feathers like crazy and looks really bad on my lips. I could live with that if I applied multiple coats, except that it dries my lips out like crazy! I don't know if I have a sensitivity to one of these ingredients or something, since Paula has rated this as a good lipstick, but this is never going on my lips again. If you have sensitive lip skin, I would recommend caution.

Reviewed by
Beautypedia Team Response

Hey there!  We are so sorry that this didn't work out for you -- if you kept your receipt, many retailers allow returns/exchanges even on used cosmetics now, so I'd recommend going that route :)  Also, The Paula’s Choice Research Team no longer reviews products for Beautypedia, and while The Beautypedia Team is still a part of Paula’s Choice Skincare, what’s new—and you may not yet have known—is that now we have two teams working independently to bring you the best quality reviews, products, and  research-supported expert advice you know and love. One team is dedicated to Beautypedia and product reviews from other brands; the other is dedicated to Paula’s Choice skincare and its unique combination of expertly formulated products and advice on a wide range of beauty-related topics.

Could not ask for anything more from a lipstick!

This is an outstanding lipstick. I recently tried Tom Ford, Nars and Chanel lipsticks and they were not as good as this one. I am glad Maybelline is offering a few different finishes now. They go on smoothly, stay on the lips for a long time and the price obviously cannot be beat. I own a lot of different colors and noticed that some are a little drying on the lips. They don't have the same texture across the board, but this is a really tiny drawback. There are plenty of colors to pick from!

Reviewed by
Wins the competition with more expensive lipsticks.

I had a $2 coupon which I used at the grocery store. I have not written many product reviews, but I am an avid Beautypedia reader. I cannot describe how wonderful this lipstick is. The color (055 Pinkalicious) is fantastic...not too pink and with a little coral. The texture is so smooth. It sounds ridiculous but I look forward to putting it on! When you realize how expensive other lipsticks are (usually more than $20), you realize what a waste of money that is.

Reviewed by
Jane S.
good lipstick !

Unlike the last review, this products is really creamy and I actually find it that moisturizes lips. It goes on very smooth and it does not smells ( I had mine for under a month ) is a good value and they have a wide varitety of colors. I got mine on summer sunset ! i will be definitely buying more

Reviewed by
claudia V
Definitely not the best lipsticks.

Unless they reformulated these lipsticks, the ones I have do not go on smoothly at all. Nor do they feel moisturizing in any way. They feel very waxy. Not nice! I even had to return one that I bought that was brand new and it was so thick and waxy that it did not even go on my lips properly, as if it was a lipstick that was years old. The smell is also awful, smells like rancid "old lady" lipstick. However the colors that they have are beautiful with such a great selection. They came out with a new type of color selection called "Vivids" which are gorgeous and these ones do go on a lot nicer. I have the fuchsia and orange ones and are awesome for summer or a night out.

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