Tested on animals:Yes
Maybelline has released their popular Color Tattoos in several different incarnations, the latest of which, EyeStudio Color Tattoo Concentrated Crayon, is a "chubby stick"-style pencil. This version did not perform quite as well as its predecessors due to some inconsistencies among shades but it definitely wasn't terrible. Keep reading to learn what we liked and where it fell short.
This fragrance-free eyeshadow pencil is housed in a thick tube featuring a twist-up, self-sharpening design, which is both convenient and economical—there is no need to purchase a separate sharpener (and no risk of waste due to manual sharpening). It's also free of any potential irritants, making it a good choice for those with sensitive eyes.
Color Tattoo Concentrated Crayon is a multi-tasker because it can be used as both an eyeshadow and an eyeliner. It's creamy and applies smoothly as either, depositing somewhat initially sheer, yet buildable color without tugging. Unfortunately, this product's luck runs out there…
This creamy color sets very quickly, making blending near impossible. It's not all bad news, though, because that property helps it stay put. True to the "tattoo" portion of its name, this isn't a formula prone to smudging.
We did find an inconsistency among shades when it came to two different aspects of wear, the first of which was flaking. The more glitter the shade contains, the greater propensity for some minor flaking. We did not notice any flaking for the more metallic shades, however.
The wear-time of these crayons was also all over the place. None of them traveled once set, but some of them creased pretty noticeably after just a few hours in an oddly splotchy manner. Our staffers with greasy eyelids found that using a well-formulated eyeshadow primer helped minimize creasing. Then again, others (such as "Bronze Truffle" and "Audacious Asphalt") were much longer lasting, showing minimal creasing on even the greasiest eyelids after a full workday, regardless of whether or not primer was used. Whatever product is left at the end of the day removes easily with a standard makeup remover or cleanser.
We were also disappointed in what we suspect many will find to be a limited range of shades. Maybelline played it safe by including several different shades of gold, gray, bronze, and purple, but didn't include any deeper browns, blues, or greens. We're hoping that as with the original Color Tattoos, Maybelline adds more shades in the future (and we'd love some matte options!)
Overall, Maybelline's Color Tattoo Concentrated Crayon isn't a bad product by any stretch. At worst it's inconsistent in its wear-time and tendency to flake among shades. It also provides a convenient option for a combination eyeshadow/eyeliner pencil. Because it's affordable, it's one worth checking out as long as you adjust your expectations accordingly, but you'll find better options on our lists of best eyeshadows and best eyeliners.
- Fragrance-free, non-irritating.
- Self-sharpening, twist-up design means less product is wasted.
- Multi-purpose product can be used as an eyeshadow or eyeliner.
- Tenacious… for the most part.
- Removes easily.
- Difficult to blend because they set so quickly.
- Inconsistent performance among shades – some flaked and some showed creasing and/or fading after just a few hours.
- Limited shade range (no deep browns, blues, greens, or true mattes).