Nivea Visage International At-a-Glance
Strengths: Good, inexpensive eye-makeup removers and a fragrance-free scrub.
Weaknesses: Jar packaging; anti-aging products whose formulas don't come close to delivering the results they promise; day creams without sunscreen; several products contain sunscreen ingredients, but they are not listed as active and the products lack SPF ratings; no exfoliants or skin-lightening products; no products for those struggling with oily skin, acne, or blackheads; less-than-ideal products claiming to be for sensitive skin.
Unlike the Nivea products you're most likely to find in the United States, Nivea Visage is found in other parts of the world, such as Canada, Europe, Asia, and India, and has a much stronger focus on facial skin care. In the States, Nivea's product assortment is focused on body care, mostly consisting of body lotions, creams, and body washes. Regrettably, Nivea Visage International offers nothing worthwhile for your skin; its only benefit is an attractive price point.
Nivea Visage International presents itself as having the solutions for aging skin, although their solutions are all talk and very little action. Not only are proven, state-of-the-art ingredients missing or underused, the efficacy of the small amount of these ingredients that is present in these products is undermined by the jar packaging. Essential ingredients such as antioxidants, barrier-repair ingredients, and cell-communicating ingredients break down in the presence of air, and the jar packaging lets air in the second it's opened. Plus, repeatedly sticking your fingers into a jar isn't sanitary, and the bacteria introduced cause the good ingredients to break down even further.
There's surprisingly little to get excited about here; in fact, the only products worth checking out are the eye-makeup removers and the facial scrub (though Nivea would do better to offer their customers a well-formulated AHA or BHA product instead).
Not a single skin-care product from Nivea Visage has an SPF rating, which is a critical oversight that should give anyone pause who is concerned about preventing or repairing signs of aging. What's frustrating is that all of the daytime moisturizers contain sunscreen ingredients, but no SPF rating, which means you absolutely cannot rely on any of them for sun protection because you have no idea about the amount of sun protection you'd be getting. This SPF issue reflects the products we found in Canada (where research for this line was done) and, according to the company, none of their products feature an SPF rating. This may or may not be true for the Nivea Visage products with sunscreen sold throughout Europe.
Nivea Visage is also far from a comprehensive skin-care line. There are no options for oily or breakout-prone skin, nothing to help skin discolorations, and, as mentioned, no AHA or BHA exfoliants, which improve aging skin in numerous ways. Our Canadian readers would do better to check out the products from neighboring brands such as Olay or Neutrogena before filling their shopping basket with all things Nivea. And, if you're looking for a skin-care line that has solutions based on science rather than on marketing hype, look no farther than Paula's Choice!
For more information about Nivea Visage Interantional go to www.nivea-international.com.