This lightweight concealer is not "full coverage" as claimed, but the medium coverage it does provide is enough to cover blemishes and moderate dark circles. This concealer's smooth, whipped mousse texture blends easily and sets to an attractive, crease-resistant matte finish that's ideal for normal to slightly oily skin. In addition to the impressive color options for light to very dark skin, there are also a handful of color-correcting shades—including purple, orange, and green—which we don't recommend unless your skin color resembles that of Oz's Wicked Witch of the West!
Although this is a good concealer for normal to slightly dry skin, it doesn't quite have the superior qualities of the concealers that earned our BEST rating.
- Lightweight, medium coverage.
- Crease resistant; doesn't settle into fine lines and wrinkles around the eyes.
- Mousse texture blends easily.
- Attractive matte finish.
- Does not provide full coverage as claimed.
This small Los Angeles–based makeup line was founded in 1999 by a woman named Toni Ko. The company's Web site is vague about Ko's background, merely stating that she developed an interest in cosmetics as a teenager (you know, just like about 99.9% of teenage women) and wanted to create her own line of cosmetics. Ko's goal was to produce high-quality products at affordable prices, and that's the draw of NYX (pronounced "nicks") Cosmetics. We are pleased to report that, for the most part, Ko succeeded in her childhood dream.
It is important to note that this line offers a full selection of makeup products, from foundations to lip gloss. However, the only place to access everything NYX Cosmetics has to offer is their Web site. The Ulta chain is the largest distributor of NYX Cosmetics products in the United States, but they carry a smaller selection of NYX products. The good news is that most of the few NYX products Ulta stocks are impressive, especially the powder eyeshadows, which compete evenly with eyeshadows that cost a lot more.
NYX Cosmetics customer service number is (866) 699-1004 or you can visit www.nyxcosmetics.com.