This is a standard, but good, cream lipstick that’s available in a dizzying array of over 100 shades! Honestly, if you can’t find a color you like from this selection, you probably shouldn’t be wearing lipstick! Ulta stores (where NYX Cosmetics is primarily sold in the United States) stock perhaps 10% of what’s available online.
Note: This product is listed on the NYX Cosmetics Web site as Round Lipstick—Why? Who knows? Their customer service people didn’t return our phone calls.
This small Los Angeles–based makeup line was founded in 1999 by a woman named Toni Ko. The company's Web site is vague about Ko's background, merely stating that she developed an interest in cosmetics as a teenager (you know, just like about 99.9% of teenage women) and wanted to create her own line of cosmetics. Ko's goal was to produce high-quality products at affordable prices, and that's the draw of NYX (pronounced "nicks") Cosmetics. We are pleased to report that, for the most part, Ko succeeded in her childhood dream.
It is important to note that this line offers a full selection of makeup products, from foundations to lip gloss. However, the only place to access everything NYX Cosmetics has to offer is their Web site. The Ulta chain is the largest distributor of NYX Cosmetics products in the United States, but they carry a smaller selection of NYX products. The good news is that most of the few NYX products Ulta stocks are impressive, especially the powder eyeshadows, which compete evenly with eyeshadows that cost a lot more.
NYX Cosmetics customer service number is (866) 699-1004 or you can visit www.nyxcosmetics.com.