This pressed powder bronzer has a true matte finish and a fragrance-free formula, which earns it two thumbs up from the Paula's Choice Research Team.
A handful of neutral brown and warm russet shades are available, ranging from light to very deep in color intensity. A word to the wise: this smooth talc-based powder is finely-milled but it goes on with a strong pop of color. Because it's easy to accidentally get carried away with a highly pigmented bronzing powder like this one, start with a light dusting and build color if necessary.
- True matte finish.
- Highly-pigmented—a little goes a long way.
- Available in several shades.
This small Los Angeles–based makeup line was founded in 1999 by a woman named Toni Ko. The company's Web site is vague about Ko's background, merely stating that she developed an interest in cosmetics as a teenager (you know, just like about 99.9% of teenage women) and wanted to create her own line of cosmetics. Ko's goal was to produce high-quality products at affordable prices, and that's the draw of NYX (pronounced "nicks") Cosmetics. We are pleased to report that, for the most part, Ko succeeded in her childhood dream.
It is important to note that this line offers a full selection of makeup products, from foundations to lip gloss. However, the only place to access everything NYX Cosmetics has to offer is their Web site. The Ulta chain is the largest distributor of NYX Cosmetics products in the United States, but they carry a smaller selection of NYX products. The good news is that most of the few NYX products Ulta stocks are impressive, especially the powder eyeshadows, which compete evenly with eyeshadows that cost a lot more.
NYX Cosmetics customer service number is (866) 699-1004 or you can visit www.nyxcosmetics.com.