Sun 365 Self-Tanning Foam

$16 - 5 fl. oz.
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Skin Care > Self-Tanners > Self-Tanners
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This self-tanner has a very sheer, liquid-to-foam formula that dries surprisingly fast. This not only makes it an option for any skin type when used on the face (yes, even if you're acne prone), but also means you won't be walking around naked for an hour so as to avoid getting self-tanner stains on clothes or sheets. Another bonus: Sun 365 Self-Tanning Foam is formulated to leave minimal to no telltale, "self-tanner smell".

This contains a blend of dihydroxyacetone (the sugar-based tanning ingredient) and erythrulose—the latter of which is a slower-acting tanning agent. You'll see this pairing in newer, more advanced self-tanners, as it results in a much more natural look (no orangey, streaky finish, even if you are fair skinned).

Last, Sun 365 Self-Tanning Foam is lightly tinted, which means you're able to see where you've applied the product (and the spots where you may have missed). It's a goof-proof way to get the sun-kissed glow of a day at the beach (but none of the skin-damaging UV exposure).

  • Fragrance and irritant-free.
  • Sheer, light foam dries quickly.
  • Contains the ingredient erythrulose, which aids in creating an even, natural-looking result.
  • Suitable for face and body.
  • None.

Quick-drying, tinted foam ensures a flawless application; Provides a natural-looking, streak-free tan in as little as one hour; Long-lasting, odor-free formula—no telltale self-tanner smell! Naturally tinted so you can see where you’ve applied it; Formulated for use on the face and body; Water-light formula is ideal for breakout-prone skin; The only way to get a long-lasting tan without damaging your skin from sunlight or tanning beds. 100% fragrance-free!

Water, Dihydroxyacetone (self-tanning agent), Glycerin (skin-repairing ingredient), Ethoxydiglycol (penetration enhancer), Caramel (natural coloring agent), Polysorbate 20 (emulsifier), Erythrulose (self-tanning agent), Decyl Glucoside (gentle foaming agent), Ethylhexylglycerin (skin-conditioning agent), Citric Acid, Sodium Hydroxide (stabilizers/pH adjusters), Phenoxyethanol (preservative).

Disclosure: Paula Begoun is creator of Beautypedia and founder of Paula's Choice Skincare products. Reviewing thousands of skincare and makeup products over the past 30 years, both on this site and in her best-selling books, Paula's mission has always been to help consumers find the best products possible for their skin. The Beautypedia Team proudly and unequivocally maintains this commitment. In addition, The Beautypedia Team reviews all products using the same rating standards and criteria, whether it is a Paula's Choice product or another brand.

Paula's Choice Skincare was established in 1995 when best-selling beauty author and consumer advocate Paula Begoun (known as The Cosmetics Cop) decided to develop her own products. Like most of us, she was fed up with products that overpromised results, cost a lot of money, and failed to deliver—or made matters worse!

As a natural evolution of Paula's personal mission to help consumers find the best products for their skin, the line has grown into an extensive range of skincare and makeup products that are formulated to meet the needs of almost every skin type and skin concern imaginable. From acne to wrinkles, oily skin, rosacea, large pores, eczema, redness, sagging, dry skin, and on and on, Paula's Choice offers a solution.

Paula's Choice Skincare stands apart from other cosmetics brands. The formulas contain only ingredients that have substantiated, published research showing they are beneficial and effective—so you get visible results. Stable packaging is another feature of the brand, using innovative, opaque, and air-tight or air-restrictive components that keep antioxidants and other light- and air-sensitive ingredients from breaking down (unlike jar packaging, which compromises what might otherwise be an effective formula). The line is also 100% fragrance-free, which is best for all skin types, especially for those with sensitive skin or rosacea.

From cleansers to broad-spectrum sunscreens to anti-aging serums to specialized treatments, Paula's Choice Skincare has you covered from head to toe with innovative, state-of-the-art products. The brand also offers professional-quality makeup products including concealer, foundation, eyeshadow, lipstick, and more. (Paula started out as a makeup artist so she definitely knows her way around a face!)

Paula's Choice Skincare does not test on animals and also takes an environmentally friendly approach by featuring minimalist, recyclable packaging. Another plus—the Customer Service team is among the best in the industry, offering a "100% satisfaction or your money back" guarantee.

For more information about Paula's Choice, call (800) 831-4088 or visit

Why are all Paula's Choice Skincare products rated highly? The Paula's Choice Skincare Team would not launch a product unless it was worthy of a high rating from The Beautypedia Team. Paula and The Beautypedia Team were researching and reviewing products long before Paula's Choice Skincare ever existed and consumers were constantly requesting a skincare brand that met all of Beautypedia's criteria. As a result, The Paula's Choice Skincare Team was created and uses the same research and criteria to formulate Paula's Choice products as The Beautypedia Team uses to review products.

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    3 / 4 Good
  2. Was this product a good value? (4 = Best)

    4 / 4 Best
  3. Would you recommend this product? (4 = Best)

    4 / 4 Best
Page of 1
  1. jodie e
    Reviewed on Sunday, September 21, 2014
    • Results
      3 / 4
    • Recommend
      4 / 4
    • Value
      4 / 4
    not sticky, mininal a fan!
    • Really impressed with this tan. Dried so quickly after application without the usual sticky feeling. No smell upon application or next three hours...couldnt believe it! Now four hours later there is a slight fakr tan smell but its the least smelly of any tan ive used. The colour is a very natural golden brown. Cant comment on the longevity yet but for price, application, feel and scent ive a feeling this will be a holy grail product for me and ive tried them all. No more paying $30 + for tan!!

  2. SUSAN M.
    Reviewed on Wednesday, June 18, 2014
    • Value
      4 / 4
    • Recommend
      4 / 4
    • Results
      4 / 4
    The best!
    • This is hands down the best self tanner I have used. No smell, easy to use and the color is natural. I use a light weight moisturizer after I shower then apply the self tanner. No streaks and nice coverage. I use every 3-4 days to maintain the color I like. Going to try the self tanning concentrate next.

  3. Anonymous
    Reviewed on Saturday, June 07, 2014
    • Value
      4 / 4
    • Recommend
      4 / 4
    • Results
      4 / 4
    Great product: even application, NO SMELL
    • I have used this foam for 2 weeks now, and love it because there is NO characteristic "tanner" smell. It tans gradually but noticeably; doesn't streak; goes on smoothly.

  4. Lana G.
    Reviewed on Thursday, May 08, 2014
    • Results
      3 / 4
    • Value
      4 / 4
    • Recommend
      4 / 4
    Good result
    • Great packaging. Dries quickly and yes there is no initial smell but as it develops it does have the normal 'self-tanner' smell. No big deal to me, just part of self-tanning. I like the light airy foam that was dispensed but because of the light color of the foam, I couldn't tell where I was putting it. No big deal but a darker tint to the foam may be nice in order to know where you've put it already or where you may need to add. Great natural result and recommend! even for fair skin!

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

View Media Highlights


The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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