Youthful Wear Cosmeceutical Youth-Boosting Concealer

by Physicians Formula  Youthful Wear
Price:
$12.95 
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Category:
Makeup > Sensitive Skin Products > Concealer
Last Updated:
1/31/2013
Jar Packaging:
No
Tested On Animals:
No

This product isn’t cosmeceutical or youthful, at least not if you interpret that to mean the formula is chockfull of anti-aging ingredients. The name is more for marketing purposes than it is about a superior, youth-giving formula.

You get two concealers plus a circular, roller-ball blending tip that’s built into the cap. Removing the purple top (which includes a clear cap to cover the roller-ball blending tool) reveals a twist-up stick concealer. The bottom portion of the component houses a yellow-tinted liquid concealer that can be used alone or blended with the stick concealer.

Among the two concealers, the stick formula is preferred for its lightweight yet creamy texture and smooth, even blending. It provides fairly good coverage and creases minimally if set with powder. The liquid concealer sets quickly, so blending must be fast, and many will find it too yellow to work on anything but notably dark, purplish circles. Even then, this is a tricky product to use on dark circles because the yellow is bright enough that the result can look sickly rather than seamless.

One limitation is that this is available only in one shade set, which is best for light skin tones. The blending tool works well at first, but once you get excess product on it, the roller ball becomes stuck and difficult to roll under the eyes. A concealer brush and/or a sponge are much better tools, or you can use a clean fingertip to dab and blend.

Pros:
  • Two concealers in one component.
  • Provides good coverage, whether used separately or together.
Cons:
  • Only one shade combination, which is best for light skin (though not all light skin tones will look good with the yellow-toned liquid concealer on top).
  • Contains a smattering of anti-aging ingredients, but not nearly enough to deserve its anti-aging or cosmeceutical claims.
  • Roller-ball blending tool doesn’t work so well once it gets excess concealer on it.

There aren't really any doctors at Physicians Formula (the founder of the company was an allergist, Dr. Frank Crandell, but that was back in 1937), and no physicians currently sell or endorse it either. The company asserts that "The term hypoallergenic is more than just a cosmetic claim for Physicians Formula. It is the basis for every product that is created. Physicians Formula honors this claim through stringent product testing and quality control. In fact, Physicians Formula products are formulated without 132 known irritating ingredients still found in many cosmetics on the market today." While the line doesn't list the "132 known irritating ingredients" that they claim not to use, one of their newer products contains menthol, which serves no purpose for skin other than to cause irritation, and other products contain alcohol and witch hazel, which won't make any cosmetic chemist's or dermatologist's list of anti-irritants.

It's good that the skin-care products have been streamlined. There are some excellent makeup removers and a couple of gentle sunscreens whose sole active ingredient is titanium dioxide. Surveying this line in its entirety reveals that makeup is its major focus. However, as you'll see from the Physicians Formula makeup reviews below, things aren't exactly rosy there, either.

For more information about Physicians Formula, call (800) 227-0333 or visit www.physiciansformula.com.

Physicians Formula Makeup

Does this assortment of makeup products have what the doctor ordered? The enormous selection of makeup (no other line at the drugstore sells more individual pressed powders, concealers, or powder bronzers) has seen some noteworthy improvements in recent years, but far too much of it is still built on gimmicky premises or eye-catching graphics while performance and texture are given short shrift. And for a line where just about every product carries on about its goodness for sensitive skin and the non-comedogenic nature of its ingredients, they're not using anything that other companies aren't also using, not to mention that many of the ingredients that show up in these products (such as waxes and occlusive thickening agents) can absolutely clog pores.

Still, for a line with increased retail presence in major drugstores, you may be wondering just what to pay attention to, and the good news is that there are indeed some finds among all the mosaic powders and oddly packaged concealers. Physicians Formula has never done foundations and concealers well, and for the most part that still holds true today. Only one of their concealers is recommended, while the others are best described as dismal. The expansive powder category has several attractive options, including a pressed powder with sun protection and many worthwhile bronzing powders. You'll also find best beauty buys among the blushes and other key products, including the matte eyeshadows, felt-tip eyeliner, brow pencil, and a few of the mascaras. There isn't anything medical or extra-pure about Physicians Formula makeup, but if you know what to look for and are on a budget there are some products that any doctor concerned with the subject of beauty would appreciate!

Note: The shade range of this line does not cater to darker skin tones. In fact, for some products, only those with fair to light skin will find options.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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