ColorStay 12 Hour Eye Shadow Quad is an impressive eyeshadow whose smooth, slightly thick, but non-powdery texture applies evenly and softly. The color application is on the sheer side, but layering produces more dramatic shading and shaping. Do they last 12 hours without fading or creasing? That’s hard to quantify, because so much depends on application, how oily your eyelids are, whether or not you use moisturizer on your eyelids, and what other makeup products you use, such as a matte concealer, foundation, or powder over the eye. The best news is that most of the quads are well coordinated, though all have some degree of shine. Some of the superior quads are Coffee Bean, In the Buff, and Copper Spice. Sandstorm is attractive as well, but the shine is more obvious and not the best for wrinkled eyelids because it will make them more pronounced. Avoid Azure Mist, which is overwhelmingly blue.
It may surprise some of you to know that Revlon has been around since 1932, when the company launched a unique nail polish that used pigments instead of dyes. Lipsticks followed years later, and then a full line of cosmetics, which is how we know Revlon today. Although the company has had its continual share of ups and downs over the years (largely due to out-of-control debt coupled with aggressive spending), the line has recently made numerous improvements, especially in the realms of foundations, powders, eyeshadows, and mascaras. It is quite a feat that Revlon products earned more Paula's Pick ratings per category than any other drugstore line reviewed. If their goal was to close the competitive gap between themselves and L'Oreal, for the most part they have succeeded. Revlon definitely has the edge for foundations with reliable sunscreens. But despite Revlon's attempt to improve their mascara range, L'Oreal remains the clear winner (as well as L'Oreal-owned Maybelline New York).
Revlon's vast selection of makeup is divided into three main brands: Age Defying for the forty-something and older woman concerned about wrinkles, ColorStay for the teen to mid-thirties woman concerned about keeping oily skin in check and making sure her makeup stays put, and PhotoReady for women of all ages. These brands present some outstanding options and include products for all skin types (although the range of skin tones is not as well-represented here as it is by L'Oreal).
An intriguing fact is that the longevity claims for ColorStay are quite accurate: this collection of products really does offer extraordinary staying power. Conversely, Revlon jumped on the works-like-Botox bandwagon with their Age Defying range, going so far as to name their antiwrinkle complex Botafirm. Is there any confusion about what that term is supposed to relate to? Despite the claims, Botafirm won't reduce expression lines or control the muscles that cause them, though the products themselves do have many impressive qualities.
Note:Revlon is categorized as one that tests on animals because their products are sold in China. Although Revlon may not conduct animal testing for their products sold elsewhere, the Chinese government requires imported cosmetics be tested on animals, so foreign companies retailing there must comply. This requirement is why some brand’s state that they don’t test on animals “unless required by law”. Animal rights organizations consider cosmetic companies retailed in China to be brands that test on animals, and so does the Paula’s Choice Research Team.
Suffice it to say, Revlon has more commendable products than ever before, and although they rely heavily on celebrity spokespersons, their best products ably speak for themselves.
For more information about Revlon, call (800) 473-8566 or visit www.revlon.com.