Revlon

Revlon At-A-Glance

Strengths: Superior foundations with sunscreen and each of them provide sufficient UVA protection (though one has a disappointing SPF 6); several outstanding concealers and powders; one of the best cream blushes around; great cream eyeshadow and liquid eyeliner; a beautiful selection of elegant lipsticks, lip gloss, and lipliner; some worthwhile specialty products.

Weaknesses: Average eye and brow pencils; inaccurate claims surrounding their Botafirm complex; mostly average to disappointing mascaras.

It may surprise some of you to know that Revlon has been around since 1932, when the company launched a unique nail polish that used pigments instead of dyes. Lipsticks followed years later, and then a full line of cosmetics, which is how we know Revlon today. Although the company has had its continual share of ups and downs over the years (largely due to out-of-control debt coupled with aggressive spending), the line has recently made numerous improvements, especially in the realms of foundations, powders, eyeshadows, and mascaras. It is quite a feat that Revlon products earned more Paula's Pick ratings per category than any other drugstore line reviewed. If their goal was to close the competitive gap between themselves and L'Oreal, for the most part they have succeeded. Revlon definitely has the edge for foundations with reliable sunscreens. But despite Revlon's attempt to improve their mascara range, L'Oreal remains the clear winner (as well as L'Oreal-owned Maybelline New York).

Revlon's vast selection of makeup is divided into three main brands: Age Defying for the forty-something and older woman concerned about wrinkles, ColorStay for the teen to mid-thirties woman concerned about keeping oily skin in check and making sure her makeup stays put, and PhotoReady for women of all ages. These brands present some outstanding options and include products for all skin types (although the range of skin tones is not as well-represented here as it is by L'Oreal).

An intriguing fact is that the longevity claims for ColorStay are quite accurate: this collection of products really does offer extraordinary staying power. Conversely, Revlon jumped on the works-like-Botox bandwagon with their Age Defying range, going so far as to name their antiwrinkle complex Botafirm. Is there any confusion about what that term is supposed to relate to? Despite the claims, Botafirm won't reduce expression lines or control the muscles that cause them, though the products themselves do have many impressive qualities.

Note:Revlon is categorized as one that tests on animals because their products are sold in China. Although Revlon may not conduct animal testing for their products sold elsewhere, the Chinese government requires imported cosmetics be tested on animals, so foreign companies retailing there must comply. This requirement is why some brand’s state that they don’t test on animals “unless required by law”. Animal rights organizations consider cosmetic companies retailed in China to be brands that test on animals, and so does the Paula’s Choice Research Team.

Suffice it to say, Revlon has more commendable products than ever before, and although they rely heavily on celebrity spokespersons, their best products ably speak for themselves.

For more information about Revlon, call (800) 473-8566 or visit www.revlon.com.

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+ Rating Product Brand Category Price Size
Good Age Defying with DNA Advantage Cream Makeup SPF 20 Revlon Cream Foundation w/ Suncreen  $14.99
Good Age Defying Spa Concealer (Discontinued) Revlon Cream Concealer  $10.49
Good Age Defying Spa Face Illuminator SPF 18 (Discontinued) Revlon Highlighter  $13.99
Good Beyond Natural Smoothing Primer (Discontinued) Revlon Foundation Primer  $12.99 0.85 fl. oz.
Average Beyond Natural Defining Eye Pencil (Discontinued) Revlon Eye Pencil  $7.99
Best ColorStay Liquid Eye Pen Revlon Liquid/Gel/Cream/Cake  $8.99
Average ColorStay Brow Enhancer Revlon Brow Powder/Wax  $8.99
Good Colorstay Overtime Lipcolor Revlon Long-Wearing Lipstick  $9.99
Poor ColorStay Ultimate Liquid Lipstick Revlon Long-Wearing Lipstick  $10.99
Average ColorStay Mineral Lipglaze Revlon Mineral Lipstick/Lip Balm  $8.99
Average ColorStay Blemish Concealer (Discontinued) Revlon Liquid Concealer  $9.99
Good Colorstay 16 HR Eye Shadow Revlon Powder Eyeshadow  $7.49
Good ColorStay 12 Hour Eye Shadow Quad (Discontinued) Revlon Powder Eyeshadow  $6.99
Good ColorStay Soft & Smooth Lipcolor (Discontinued) Revlon Long-Wearing Lipstick  $9.99
Average ColorStay Eyeliner Revlon Eye Pencil  $7.49
Average ColorStay Overtime Sheer Lipcolor (Discontinued) Revlon Long-Wearing Lipstick  $9.99
Good ColorStay Aqua Mineral Finishing Powder Revlon Mineral Powder  $13.99
Good ColorStay Mineral Blush/Bronzer Revlon Mineral Blush  $13.99
Average ColorStay Creme Gel Eyeliner Revlon Liquid/Gel/Cream/Cake  $9.99
Best ColorStay Lipliner Revlon Lipliner  $7.99
Best ColorStay Liquid Liner Revlon Liquid/Gel/Cream/Cake  $7.49
Poor ColorStay Mineral Finishing Powder (Discontinued) Revlon Mineral Powder  $13.99
Best PhotoReady 3D Volume Waterproof Mascara Revlon Waterproof Mascara  $8.99
Good PhotoReady Makeup SPF 20 Revlon Liquid Foundation w/ Sunscreen  $13.99
Average PhotoReady Eye Primer + Brightener Revlon Eyeshadow Primers  $9.99
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