Glam’Eyes Trio Eye Shadow

by Rimmel  
Price:
$4.92 
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Category:
Makeup > Eyeshadows > Powder Eyeshadow
Last Updated:
2/4/2013
Jar Packaging:
No
Tested On Animals:
Yes

As the name suggests, each container contains three shades of powder eyeshadow in coordinating colors, so you can create a variety of looks. There are no truly matte options, but all contain at least one shade with minimal shine—meaning no large flecks of sparkle, just slight luminosity.

Pros:
  • These shadows have an easy-to-apply smooth texture.
  • All of the shades deposit adequate color to create any depth of shading you want.
  • The dark shades work well as liners.
Cons:
  • Small triangular pans make it difficult to use full-size brushes.
  • The slightly dusty texture of the formula means that the colors spill over from one into the other, making a mess.
  • The color fades by the end of the day.

Rimmel is a London-based company that has been under the ownership of Coty since 1996. Coty's namesake presence in drugstores has vanished, but their history lives on via this acquisition. Once exclusive to Wal-Mart, the line has branched out and is now available in other drug and mass-market stores. Given the low to very low price points and several good products, this expansion is good news for cosmetics consumers! What's worth paying attention to when you come across this line are the mascaras, automatic pencils, and bronzing powder. The foundations and concealers are worth a look as well, but without testers, it's always a guessing game as to which color is best for you, and there are no options for darker skin tones. The needs-sharpening pencils are basic but worth a look, though a few of them smear terribly. There are dozens of nail polishes to consider, not to mention a pleasing lipstick and lip gloss selection. Actually, the Lasting Finish Lipstick deserves special mention for its elegant texture and fashion-forward colors, all for under six dollars.

My only significant complaint about Rimmel is the packaging. The tops to the blushes and eyeshadows are awkward and tricky to remove, though this is a minor technicality that's easy enough to live with, especially at these prices!

For more information about Rimmel, visit www.rimmellondon.com.

Note: Many Rimmel products featured on their Web site are not available in the United States; they are exclusive to United Kingdom drugstores. The products reviewed below are those that are consistently found at U.S. stores nationwide, specifically Target, Walgreens and Wal-Mart.

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Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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