Lasting Finish Lipstick

by Rimmel  
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Makeup > Lipsticks > Cream Lipstick
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This lipstick promises 8-hour wear, and almost makes it to that mark. Color intensity is strong, which lends staying power, but this is still a cream lipstick that comes off on coffee cups and other objects (and it certainly won’t last through a meal without a touch-up).

That said, you’ll find this to be one of the better (and least expensive) elegant cream lipsticks available at the drugstore. It feels supremely smooth and light, yet leaves lips comfortably moisturized with a soft gloss finish (or shimmer, depending on the shade chosen). We’d put this up against any department store lipstick selling for $20 and up, that’s for sure!

Rimmel is a London-based company that has been under the ownership of Coty since 1996. Coty's namesake presence in drugstores has vanished, but their history lives on via this acquisition. Once exclusive to Wal-Mart, the line has branched out and is now available in other drug and mass-market stores. Given the low to very low price points and several good products, this expansion is good news for cosmetics consumers! What's worth paying attention to when you come across this line are the mascaras, automatic pencils, and bronzing powder. The foundations and concealers are worth a look as well, but without testers, it's always a guessing game as to which color is best for you, and there are no options for darker skin tones. The needs-sharpening pencils are basic but worth a look, though a few of them smear terribly. There are dozens of nail polishes to consider, not to mention a pleasing lipstick and lip gloss selection. Actually, the Lasting Finish Lipstick deserves special mention for its elegant texture and fashion-forward colors, all for under six dollars.

My only significant complaint about Rimmel is the packaging. The tops to the blushes and eyeshadows are awkward and tricky to remove, though this is a minor technicality that's easy enough to live with, especially at these prices!

For more information about Rimmel, visit

Note: Many Rimmel products featured on their Web site are not available in the United States; they are exclusive to United Kingdom drugstores. The products reviewed below are those that are consistently found at U.S. stores nationwide, specifically Target, Walgreens and Wal-Mart.

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    2 / 4 Average
  2. Was this product a good value? (4 = Best)

    3 / 4 Good
  3. Would you recommend this product? (4 = Best)

    2 / 4 Average
Page of 1
  1. Gayle G
    Reviewed on Saturday, August 23, 2014
    • Value
      4 / 4
    • Recommend
      4 / 4
    • Results
      4 / 4
    Love this!
    • This is the first lipstick that has ever lasted for me without that two step drying method . I use Heather Shimmer - works for day and night. It is sometimes hard to find, I keep an extra tube in the freezer!

  2. Hello Kitty
    Reviewed on Tuesday, February 18, 2014
    • Recommend
      1 / 4
    • Value
      1 / 4
    • Results
      1 / 4
    Non-lasting finish
    • I tried this since it was supposed to live up to its name. But it didn't for me. The shades appeal to me, but the product doesn't last. It rubbed right off onto my coffee mug, from just a couple of sips. The shade I have is Temptation. This may do for a quick errand, and you don't eat/drink, or talk while doing it. Otherwise, brands like Revlon or L'oreal last longer.

  3. Missy
    Reviewed on Tuesday, December 17, 2013
    • Results
      2 / 4
    • Recommend
      3 / 4
    • Value
      4 / 4
    Too drying
    • Inexpensive but few colors to choose from, rather limited color palette. I did try on one color and noticed after an hour of wear my lips started to feel very dry and Taut, rather unpleasant. This lipstick is too drying for me. Therefore I stick with the ridiculously expensive Rouge D'Armani lipsticks. (Not the new CC lipstick in red packaging) Yes they are expensive but Have a great many gorgeous colors to choose from, are moisturizing and very long wearing. My all time favorite!

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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