Rimmel

Rimmel At-A-Glance

Strengths: Inexpensive; the pressed bronzing powder; some of the best mascaras at the drugstore; powder eyeshadows; excellent automatic eye pencil; Lasting Finish Lipstick is a must-see.

Weaknesses: Packaging that isn't very user-friendly; average concealers; several lackluster eyeshadow options; none of the Extra Super Lash mascaras earn their impressive-sounding names; potentially problematic eye-makeup remover.

Rimmel is a London-based company that has been under the ownership of Coty since 1996. Coty's namesake presence in drugstores has vanished, but their history lives on via this acquisition. Once exclusive to Wal-Mart, the line has branched out and is now available in other drug and mass-market stores. Given the low to very low price points and several good products, this expansion is good news for cosmetics consumers! What's worth paying attention to when you come across this line are the mascaras, automatic pencils, and bronzing powder. The foundations and concealers are worth a look as well, but without testers, it's always a guessing game as to which color is best for you, and there are no options for darker skin tones. The needs-sharpening pencils are basic but worth a look, though a few of them smear terribly. There are dozens of nail polishes to consider, not to mention a pleasing lipstick and lip gloss selection. Actually, the Lasting Finish Lipstick deserves special mention for its elegant texture and fashion-forward colors, all for under six dollars.

My only significant complaint about Rimmel is the packaging. The tops to the blushes and eyeshadows are awkward and tricky to remove, though this is a minor technicality that's easy enough to live with, especially at these prices!

For more information about Rimmel, visit www.rimmellondon.com.

Note: Many Rimmel products featured on their Web site are not available in the United States; they are exclusive to United Kingdom drugstores. The products reviewed below are those that are consistently found at U.S. stores nationwide, specifically Target, Walgreens and Wal-Mart.

Read more ...

Your results are in the table below. You can narrow your results by using the drop down menus or sort by toggling the column labels. If you would like to add an item to your faves check the box in the "+" column. Click the add to faves button when you're done adding items.

+ Rating Product Brand Category Price Size
Best Stay Matte Liquid Mousse Foundation Rimmel Cream-to-Powder Foundation  $5.49
Good Lasting Finish Mineral Powder Foundation (Discontinued) Rimmel Mineral Foundation  $8.49
Poor Stir It Up Trio Cream Eyeshadow (Discontinued) Rimmel Cream/Cream-to-Powder Eyeshadow  $6.99
Good Vinyl Gloss Mirror Shine Lipgloss (Discontinued) Rimmel Lip Gloss  $2.99
Good Volume Flash Instant Thickening Waterproof Mascara (Discontinued) Rimmel Waterproof Mascara  $7.49
Good Lash Accelerator Rimmel Regular Mascara  $8.53
Average Soft Kohl Kajal Eye Pencil Rimmel Eye Pencil  $3.19
Average Spark It Up Gleaming Eye Darkening Liner (Discontinued) Rimmel Eye Pencil  $4.99
Average Glam'Eyes Day2Night Mascara (Discontinued) Rimmel Regular Mascara  $7.57
Good Glam’Eyes Quad Eye Shadow Rimmel Powder Eyeshadow  $5.42
Average Extra Super Lash Mascara (Discontinued) Rimmel Regular Mascara  $3.59
Average Glam’Eyes Mascara (Discontinued) Rimmel Regular Mascara  $7.29
Good Exaggerate Automatic Lip Liner Rimmel Lipliner  $6.49
Best Lasting Finish Lipstick Rimmel Cream Lipstick  $4.99
Average ScandalEyes Stick Rimmel Cream/Cream-to-Powder Eyeshadow  $3.99
Average Volume Accelerator Mascara Rimmel Regular Mascara  $7.00
Average The Max Volume Flash Waterproof Mascara Rimmel Waterproof Mascara  $6.83
Poor Glam'Eyes Professional Liquid Eye Liner (Discontinued) Rimmel Liquid/Gel/Cream/Cake  $5.99
Good Lasting Finish 25 Hour Foundation (Discontinued) Rimmel Mineral Foundation  $7.13
Average Professional Eyebrow Pencil Rimmel Brow Pencil  $3.09
Average Sexy Curves Waterproof Mascara (Discontinued) Rimmel Waterproof Mascara  $7.19
Average Just Let It Go…Gentle Eye Makeup Remover Oil Free Rimmel Eye Makeup Removers  $4.99 4.20 fl. oz.
Average Moisture Renew Lipstick (Discontinued) Rimmel Cream Lipstick  $6.99
Average Clean Finish Foundation Rimmel Liquid Foundation  $4.99
Good Match Perfection Foundation SPF 15 Rimmel Liquid Foundation w/ Sunscreen  $5.68
Results per page:
Page of 3 Next »
585623-IIS1 v1.0.0.358 12/21/2014 1:37:15 PM
Skip to Top of Page
20% Off Retinol Products | FREE Shipping on Everything | FREE Eyeshadow Palette on $65+

Create an Account

Create Account»
  • »

New Customers

You will have the option to create an account after you have submitted your order.