This is an extremely average daytime moisturizer with sunscreen whose product name and claims promise more than it could possibly deliver. Please see More Info below for details on why this product’s lifting and anti-gravity claims won’t come true.
In terms of anti-aging, the only benefit you can rely on from this product is broad-spectrum sun protection. Critical UVA (the sun’s most aging rays) protection is provided by stabilized avobenzone, and this has a lightweight cream texture that’s best for normal to dry skin.
We’re not sure what RoC’s Protient Plus ingredient is, but this product contains merely standard thickeners and silicones, which help dry skin look and feel better, but are not known to provide firmer skin. RoC included a synthetic antioxidant (pentaerythrityl tetra-di-butyl hydroxyhydrocinnamate), but there is no research proving its benefit for skin over and above the benefits you get from any of the other stable antioxidants found in lots of skin-care products.
For best results, anti-aging products should contain a range of antioxidants rather than just one, along with skin-repairing and cell-communicating ingredients to help skin look and act younger. Despite an impressive-sounding name, this product doesn’t make the anti-aging grade.
- Provides broad-spectrum sun protection with stabilized avobenzone for essential UVA screening.
- Cannot provide multiple corrective benefits as claimed. (This won’t lift sagging skin or help it defy the effects of gravity.)
- Lacks a range of anti-aging ingredients to help skin look and act younger.
Many skin-care products claim they can firm and lift skin, but none of them work, at least not to the extent claimed. A face-lift-in-a-bottle isn’t possible, but with the right mix of products, you will see firmer skin that has a more lifted appearance—and that’s exciting! To reap these youthful benefits, you must protect your skin from any and all sun damage every day, use an AHA (glycolic acid or lactic acid) or BHA (salicylic acid) exfoliant, and use products that have a wide range of antioxidants and skin-repairing ingredients. This combination of products (remember, one product doesn’t do it all) has extensive research showing how it can significantly improve many of the signs of aging, such as firming skin, reducing wrinkles and brown spots, and eliminating dullness. You’ll find such products on our list of Best Anti-Aging/Anti-Wrinkle Products.
This lightweight, nourishing moisturizer hydrates and softens immediately to help diminish the appearance of fine lines and wrinkles. The exclusive PROTIENT PLUS firming technology, a high performance tightening agent, helps visibly firm and tone skin. Contains advanced, broad spectrum UVA/UVB sunscreen to protect and help prevent future sun damage and premature skin aging.
Active: Avobenzone (3%), Homosalate (12%), Octisalate (5%), Octocrylene (1.7%), Oxybenzone (3%); Other: Acrylates/C10-30, Alkyl Acrylate Crosspolymer, Aluminum Starch Octenylsuccinate, Arachidyl Alcohol, Arachidyl Glucoside, Behenyl Alcohol, Benzalkonium Chloride, C12-15 Alkyl Benzoate, C13-14 Isoparaffin, Cetearyl Alcohol, Cetearyl Glucoside, Citric Acid, Cyclohexasiloxane, Cyclopentasiloxane, Diethylhexyl 2, 6- Naphthalate, Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Disodium EDTA, Ethylparaben, Fragrance, Glycerin, Laureth-7, Methylparaben, Pentaerythrityl Tetra-di-butyl Hydroxyhydrocinnamate, Phenoxyethanol, Polyacrylamide, Propylparaben, Silica, Steareth-2, Steareth 21, Tetrahydroxpropyl Ethylenediamine, Water
Originally the brainchild of a French pharmacist, RoC does its best to convince women concerned with wrinkles that using RoC products will erase those pesky lines and, of course, that RoC is the only company that keeps its promises. That doesn't bode well for the other J&J product lines Aveeno and Neutrogena—wouldn't that mean they must be lying about the promises they make for their products? Regardless, the promises RoC makes, including all of the same old same old "you will look younger too" rubbish, aren't viable and don't hold up under closer scrutiny. None of what they assure you their products can do is possible beyond a cosmetic extent, and moreover the majority of RoC's U.S.- and Canada-sold formulas are either boring or one-note. They don't even come through with distinctive or interesting moisturizers.
For example, RoC is big on retinol, and includes it in products with and without sunscreen in the United States. Retinol is a cell-communicating ingredient as well as an antioxidant, and its benefits for skin are many (Sources: Archives of Dermatology, May 2007, pages 606–612; Skin Pharmacology and Physiology, March/April 2005, pages 81–87; and Journal of Cosmetic Dermatology, December 2005, pages 237–244). However, for the most part, the amount of retinol in RoC's U.S.-sold products is barely a dusting, and so your skin won't receive much, if any, benefit from it. Ironically, although RoC promotes retinol much more than Neutrogena and Aveeno (all are J&J-owned companies), the latter two lines sell better retinol products! Several of the moisturizers with retinol sold by RoC in Canada also have much better formulations.
Another ingredient RoC has been touting lately is DMAE (dimethyl MEA). This ingredient is described in detail in the reviews below, but suffice it to say that DMAE isn't a panacea for wrinkles or skin that has lost firmness. Lastly, soy is promoted by RoC as an anti-aging powerhouse. Soy has antioxidant and anti-inflammatory benefits for skin, but once again RoC shortchanges the consumer by including barely any of it. And it's probably no surprise that sister company Aveeno (and, to a lesser extent, Neutrogena) offers better (and less expensive) options if soy is what you want to try.
Taken together, isn't it interesting how all of these Johnson & Johnson brands offer similar products to different target audiences? Neutrogena is the all-encompassing line, going after consumers battling acne and wrinkles; Aveeno stresses its "Active Naturals" and plays on its oat heritage; RoC is made to appeal to consumers who want to take a serious, more clinical-minded approach to fighting the signs of aging. None of these lines have all the answers, but all of them have a few worthwhile products. It's just that with RoC, those looking for state-of-the-art options beyond retinol have the fewest choices—and that's a promise made clear by the reviews that follow!
For more information about RoC, call (800) 762-1964 or visit www.rocskincare.com. And for a better selection of state-of-the-art retinol products from RoC, see the reviews for RoC Canada.