Kind to Eyes Soothing Eye Balm

by Simple   Kind to Eyes
Price:
$5.49 - 0.5 fl. oz.
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Category:
Skin Care > Retinol Products > Eye Moisturizers
Last Updated:
12/18/2013
Jar Packaging:
No
Tested On Animals:
Yes

This fragrance-free eye cream is very basic, and not all that soothing. It will make dry skin anywhere on the face look and feel better, but nothing about this product is unique for skin around the eyes—which is why a product like this really isn't necessary, as we explain in More Info below.

Back to the soothing part: The emollients this contains will feel good, but in terms of true soothing ingredients, this eye cream contains only one, bisabolol, an anti-irritant derived from chamomile. That's nice, but the formula could've been so much more, with antioxidants and a range of skin-repairing ingredients that would've lent some anti-aging clout. As is, this is just an ordinary, dated moisturizer, analogous to using tin cans and a string to make a phone call instead of a telephone.

Pros:
  • Moisturizes dry skin anywhere on the face.
  • Fragrance-free, and overall formula is suitable for sensitive skin (though it could be a lot better).
Cons:
  • Contains a tiny amount of just one soothing agent.
  • Isn't special or unique for skin around the eyes, but is fine for use in that area.
  • Ordinary, dated formula.

More Info:

Why You May Not Need an Eye Cream

Most eye creams aren't necessary. That's either because they are poorly formulated, contain nothing special for the eye area, or come in packaging that won't keep key ingredients stable. Just because the product is labeled as an eye cream doesn't mean it's good for your eye area; in fact, many can actually make matters worse.

There is much you can do to improve signs of aging around your eyes. Any product loaded with antioxidants, skin-repairing ingredients, skin-lightening ingredients, anti-inflammatory ingredients, and effective emollients will work wonders and those ingredients don't have to come from a product labeled as an eye cream.

You would be shocked how many eye creams lack even the most basic ingredients to help skin. For example, most eye creams don't contain sunscreen. During the day that is a serious problem because it leaves the skin around your eyes vulnerable to sun damage and this absolutely will make dark circles, puffiness, and wrinkles worse!

Whatever product you put around your eye area, regardless of what it is labeled, must be well formulated and appropriate for the skin type around your eyes! That may mean you need an eye cream, but you may also do just as well applying your regular facial moisturizer around your eyes.

Our Kind To Eyes Soothing Eye Balm is a perfect blend of ingredients to help reduce puffiness and relax tired eyes. Perfect for even sensitive skin.

Water (Aqua), Glyceryl Stearate, Butyrospermum Parkii Butter, Cyclomethicone, Cetearyl Alcohol, PEG-100 Stearate, Polyacrylamide, Panthenol, Simmondsia Chinensis Oil, C13-14 Isoparaffin, Tocopheryl Acetate, BHT, Bisabolol, Chlorhexidine Digluconate, Methylparaben, Laureth-7, Sodium Hyaluronate l

Simple is a United Kingdom–based skin-care line whose self-described claim to fame is that they're the "pre-eminent brand of skincare and toiletries products developed especially for sensitive skin." They also claim to be the United Kingdom's No. 1 skin care-brand, as measured by units sold, and given the line's wide distribution and low price point, the sales figures are probably accurate. But, although their sales claim may be accurate, Simple's claims about their products being good for sensitive skin are spurious at best because too many of the ingredients are completely inappropriate for sensitive skin.

Simple skin care states the following: “Our philosophy is: Simple says - never use perfumes, dyes or harsh irritants that can upset your skin. Simple says - settle for only the purest possible ingredients.  Simple says - trust the natural goodness in all of our products especially for sensitive skin.” Although that's a good philosophy, most Simple products don’t live up to their lofty goals. There are fragrant ingredients in many of their products, they use potentially irritating preservatives in some of their products, their sun protection products use synthetic sunscreen ingredients which aren’t the best for sensitive skin, and many of their ingredients are not natural (we know their claim of natural goodness doesn’t say outright that they only use natural ingredients but many consumers will think that’s what's being implied)

Unfortunately, there are no standards in Europe or anywhere else that regulate which cosmetic products can be deemed suitable for sensitive skin and which cannot. Therefore, any company can make that claim for its products, regardless of what the products contain. It's not all bad news though, as several of Simple's products are fragrance-free, which is a key starting point for all skin types, especially sensitive skin.

As mentioned above, the price point for Simple is low; in fact, it is one of the least expensive cosmetic brands you’ll find in the United Kingdom (and a small assortment of their products are sold in the U.S., too). We are all for consumers getting more for their money, but in most cases with Simple you're being shortchanged, and that’s not the way to save money. Most of their products are either very basic or the frills and good ingredients are but a dusting in an otherwise ordinary formula. There are few outstanding products in this line, which is similar throughout the industry.

The anti-aging products are a great example of Simple's combination of low prices and lofty claims, with nary an ingredient on the list capable of delivering any benefit over and above a Band-Aid®. Even the most state-of-the-art moisturizers and anti-aging products won't bring about a significant reduction in wrinkles or other signs of aging, but using well-formulated products (and they don't have to be expensive) helps a great deal. Overall the folks behind Simple took their name too literally.

For more information about Simple, call 0121-712-6523 or visit www.simple.co.uk.

Note: All prices are given in United States currency.

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Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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