03.13.2015
189
Brightening Powder
$10.39
Expert Rating
Community Rating (1)
Expert Reviews
Last Updated:03.13.2015
Jar Packaging:No
Tested on animals:No

This weightless, talc-based loose powder adds a soft finish to makeup while imparting subtle shine. It’s finely milled, which means it picks up easily with a brush and adheres well to skin. In the package the powder appears to be stark white, but it dissipates over skin, creating a softening effect that imparts faint shimmer and luminosity. The well-designed compact twists the sifter closed to keep powder from spilling out.

Pros:
  • Has a subtle brightening effect thanks to very small flecks of shimmer.
  • Finely milled texture feels wonderfully light, but readily adheres to the brush and your skin.
  • Clever compact design eliminates the mess typical of loose powders.
Cons:
  • So finely milled it lingers in the air, which means you have to avoid breathing it.
Community Reviews
Ingredients

Talc, Silica, Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Zeolite, Methylparaben, Sorbic Acid, Ethylene/Methacrylate Copolymer, Laureth-4, Propylparaben, Butylparaben, Tetrasodium EDTA, Trimethylsiloxysilicate, Corn Oil, Isopropyl Titanium Triisostearate, Cyclopentasiloxane, Ethylparaben, Orchis Mascula Flower Extract, Disodium Cocoyl Glutamate, BHT, Sodium Cocoyl Glutamate. May Contain: Titanium Dioxide, Iron Oxides, Manganese Violet, Carmine, Ultramarines, Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide, Bismuth Oxychloride, Red 6, Red 7 Lake, Yellow 5 Kale, Red 30 Lake, Yellow 6 Lake, Blue 1 Lake

Brand Overview

Sonia Kashuk At-A-Glance

Strengths: Affordable and widely available (though exclusive to Target stores); good makeup remover; the makeup is still the star attraction, with impressive options for foundation, powder, blush, lip color, eyeliner and especially makeup brushes.

Weaknesses: The concealers, eye pencil, and brow shapers are a letdown; the makeup palettes may seem convenient, but several of the included products perform poorly.

Perhaps best known for her years of work with supermodel Cindy Crawford, makeup artist Sonia Kashuk's well-chosen selection of makeup has been available exclusively at Target stores since the mid-1990s.

 Kashuk's brushes have been a strong point, and now that they've been redone they're better than ever, and still affordable. This is definitely a makeup collection worth visiting, and you'll find some premium options among Kashuk's powder foundation, regular powders, and blush. Several other products, from foundation to lipsticks, are also worthy of attention, though this is not a line that caters to darker skin tones. Ironically, it's the latest cosmetic products that met with the most critical reviews, largely due to poor execution or their gimmicky nature.

For more information about Sonia Kashuk, visit soniakashuk.com or www.target.com.

Note: Sonia Kashuk products are also available at select Bloomingdales locations in New York and California. The company also maintains freestanding stores in New York and New Jersey.

About the Experts

The Beautypedia and Paula’s Choice Research teams have one mission: To help you find the best products for your skin, whether they’re from Paula’s Choice or another brand. By combining efforts, we’re able to share scientific research and remain committed to the highest standards based on our decades of experience objectively reviewing thousands upon thousands of skincare and makeup formularies in all price ranges.


Beautypedia cuts through the hype to bring you product insights and recommendations you won’t find anywhere else!

See all reviews for this brand

Sonia Kashuk At-A-Glance

Strengths: Affordable and widely available (though exclusive to Target stores); good makeup remover; the makeup is still the star attraction, with impressive options for foundation, powder, blush, lip color, eyeliner and especially makeup brushes.

Weaknesses: The concealers, eye pencil, and brow shapers are a letdown; the makeup palettes may seem convenient, but several of the included products perform poorly.

Perhaps best known for her years of work with supermodel Cindy Crawford, makeup artist Sonia Kashuk's well-chosen selection of makeup has been available exclusively at Target stores since the mid-1990s.

 Kashuk's brushes have been a strong point, and now that they've been redone they're better than ever, and still affordable. This is definitely a makeup collection worth visiting, and you'll find some premium options among Kashuk's powder foundation, regular powders, and blush. Several other products, from foundation to lipsticks, are also worthy of attention, though this is not a line that caters to darker skin tones. Ironically, it's the latest cosmetic products that met with the most critical reviews, largely due to poor execution or their gimmicky nature.

For more information about Sonia Kashuk, visit soniakashuk.com or www.target.com.

Note: Sonia Kashuk products are also available at select Bloomingdales locations in New York and California. The company also maintains freestanding stores in New York and New Jersey.