Tarte's Brazilliance Self-Tanner is first and foremost a bronzing lotion that provides instant color that washes off with your next shower. It contains a tiny amount of dihydroxyacetone (DHA), the ingredient almost all self-tanners contain, so you get a natural tan color that lasts after the bronze tint washes off.
Overall, this is an intriguing way to bronze your skin. You'll get a great "Brazilian" tan color—if you're willing to take the time to prep skin as directed, and vigorously blend out this thick brown tanning gel for even coverage. For full body application (with prep time) this product can take over an hour to use, and for best results, we suggest taking your time!
We love that this product sets to a believable brown-bronze and doesn't leave skin a bizarre shade of Oompa Loompa orange. Unfortunately, the high amount of fragrance in this product can be sensitizing to skin (especially freshly shaved legs).
This also claims to contain some beneficial ingredients, including the Maracuja oil Tarte uses in other products, but the amounts are miniscule at best. Maracuja oil is from passion fruit, but the benefits are far more myth than fact—it's properties are no more special than hundreds of other plant oils.
A sponge-like Application Mitt is included, which can be a handy way to keep hands clean when applying self-tanner.
- Leaves skin feeling hydrated and smooth with an even, believable tan.
- Thick, opaque gel promotes smooth application and doesn't drip.
- Reusable sponge application mitt works well for keeping hands clean while blending product.
- Time-consuming application process (over an hour with prep).
- Contains a high amount of fragrance, plus fragrant ingredients known to be irritating.
Infused with pure Maracuja oil to replenish skin, brightening vitamin C, and essential fatty acids, this self-tanner gives you the perfect bronze color every time you apply. It comes with an application mitt to ensure a mess-free, streak-free, and easy sun-kissed look.
Water, Glycerin, Glyceryl Stearate, PEG-100 Stearate, Cetearyl Alcohol, Dimethicone, Fragrance, Cetyl Alcohol, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Phenoxyethanol, Ceteareth-20, Squalane, Aloe Barbadensis Lead Juice, Citric Acid, Potassium Sorbate, Cetyl Hydroxyethylcellulose, Xanthan Gum, Caprylyl Glycol, Chlorphenesin, Polysorbate 60, Stearyl Alcohol, Myristyl Alcohol, Amyl Cinnamal, Limonene Sodium Nitrate, Linalool, Silica, Sodium Phosphate, Sodium Acetate, Dihydroxyacetone, Passiflora Edulis Seed Oil, Red 40, Yellow 5, Blue 1
Tarte Cosmetics CEO and founder Maureen Kelly started Tarte in 1999, supposedly out of a need to create a cosmetics line that "would prove that glamour can be good for you." Well, to be honest, we didn't know that glamour could be bad for anyone, no matter who was selling it. In this case, good-for-you glamour is about the products being "natural." Of course, lots of women believe that natural ingredients are the only way to go because they're told, and unfortunately often believe, that the synthetic ingredients in cosmetic products are toxic and poisonous for your skin. That is a misguided belief!
Ironically, despite Tarte's attention-getting marketing concept, their products aren't any more natural or healthier than loads of other products. We take particular issue with the company's claim of being preservative-free, synthetic dye-free, and talc-free. Not only are these ingredients not a problem for most people, but also many of Tarte's products do contain them! What is that about? Didn't anyone at Tarte read their own ingredient labels?
We are beyond understanding how a cosmetics company can base their advertising on what their products do not contain, yet fail to realize, or just won't acknowledge, that their products in fact do contain them—the very ingredients they tell you are toxic or poisonous for your skin. We mean, really, if your products (in this instance Tarte products) do contain isododecane, imidazolidinyl urea, butylene glycol, parabens, PEG/PPG-18/18 dimethicone, aluminum starch octenylsuccinate, that's the pot calling the kettle black. Whatever… if Tarte chooses to mislead and misinform the consumer it doesn't seem to matter, because many uninformed women won't notice the hypocrisy—they'll just accept Tarte's claims at face value.
Marketing hype and ingredient deception aside, the ingredients Tarte does leave out of its products are sulfates (though sulfates are rarely used in makeup products anyway, so it is a trait most makeup products share), phthalates, and synthetic fragrance (but "natural" fragrance isn't any better for skin). That's nice, but in the scope of things, not really all that special.
We appreciate that Tarte conveys their message without the "granola," antiglamour, or anti-elegance image that's characteristic of many "natural" lines. The trade-off is that you're going to pay extra for Tarte's glamorous image and packaging. Although there are a handful of products in the Tarte lineup worth the splurge, if you only shopped this line for cosmetics, your wallet would definitely be lighter—and there's no need to splurge to the point of incurring debt just to outfit your makeup bag with all things Tarte. After all, you aren't going to be applying the packaging to your skin.
Those who shop carefully should pay close attention to Tarte's foundations, blush options, eye pencils, and a handful of their innovative products. If you're looking for matte eyeshadows, however, you're out of luck. Tarte isn't as full-featured as several other makeup artistry lines (Bobbi Brown and Laura Mercier come to mind), and Tarte doesn't outdo Rimmel or Sonia Kashuk at the drugstore, but their good products are indeed good.
For more information about Tarte Cosmetics call 855-968-2783 or visit www.tartecosmetics.com.