ProEVEN Mineral BB Cream Skin Perfecting Beauty Balm With SPF 20

by Vichy   
Price:
$32.50 - 1.35 fl. oz.
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Category:
Makeup > Tinted Moisturizers/BB Creams > BB Cream
Last Updated:
2/18/2013
Jar Packaging:
No
Tested On Animals:
Yes

Sold as a "new generation of hybrid multitasking skin care," Vichy's ProEVEN BB Cream is, like most BB creams, just a tinted moisturizer with sunscreen. This option contains an in-part titanium dioxide sunscreen and is fragrance-free, which is always a plus. Those hoping the formula would contain a bevy of anti-aging ingredients so they could skip applying their serum or moisturizer will be disappointed, as such state-of-the-art ingredients are in short supply. You're getting a teeny-tiny amount of sodium hyaluronate, a form of vitamin C, and vitamin E, but again, the amounts are so low that it's more 'why bother?' than a multi-tasking benefit.

In terms of the mineral claim, the only minerals present are cosmetic pigments and magnesium sulfate, which has no special benefit for skin (though it's not a bad ingredient, either). Turning to the texture and application, this BB cream excels. It's lightweight yet creamy-smooth, and feels very silky. This blends readily and sets to a soft powder-like finish imbued with a hint of glow, so skin doesn't look flat or drab. Be sure to blend well with a sponge or brush because otherwise this can magnify large pores or wrinkles; otherwise, it's among the easiest BB creams to work with because it's not too thick or pasty, nor does it make skin look opaque. Instead, you get sheer to light coverage that diffuses minor flaws and redness.

Two shades are available, and are best for fair to light skin tones only. The Light shade is lighter and much less yellow than many BB creams, while Medium is surprisingly light but has a subtle pink undertone to its light beige tint. Both shades are workable but their appeal is definitely limited. This BB cream is best for normal to combination skin. It is not moisturizing enough for dry skin, though you can apply a moisturizer beneath and will likely be happy with the results.

Pros:
  • Provides broad-spectrum sun protection.
  • Creamy yet lightweight texture feels very silky.
  • Blends readily (but must be blended well for best results).
  • Leaves skin looking softly illuminated, not flat.
  • Won't make skin look opaque or pasty.
Cons:
  • Lacks an impressive range of state-of-the-art anti-aging ingredients.
  • Shade range is only for fair to light skin tones.

ProEVEN Mineral BB Cream, Vichy's first skin perfecting beauty balm cream, is a new generation of hybrid multitasking skincare. It hydrates, evens skin tone and protects while providing an immediate flawless yet natural coverage.

Active: Octinoxate (5%), Titanium Dioxide (8%). Inactive: Water, Cyclopentasiloxane, Dimethicone, Glycerin, HDI/Trimethylol Hexyllactone Crosspolymer, PEG-10 Dimethicone, Dimethicone/PEG-10/15 Crosspolymer, Pentylene Glycol, Dimethicone/Polyglycerin-3 Crosspolymer, Magnesium Sulfate, Propylene Glycol, Bis-Diglyceryl Polyacyladipate-2, Silica, Sodium Hyaluronate, Aluminum Hydroxide, Phenoxyethanol, Disodium Stearoyl Glutamate, Ascorbyl Glucoside, Tocopheryl Acetate, Caprylyl Glycol, Lactobacillus Ferment; May Contain: Titanium Dioxide, Iron Oxides.

Health is vital. That's the opening line on Vichy's catalog, followed by "Start with your skin." Perusing the opening pages of this catalog, it's easy to see how someone could get wrapped up in this L'Oreal-owned company's belief in listening to the signals skin sends us and then choosing products to address whatever problem skin is signaling you to correct. That might include acne, blackheads, eczema, discolorations, broken capillaries, and even excess oiliness. No surprises there, and it is sound advice to adapt your skin-care routine as your skin's needs (and signals) change. The problem is that Vichy's products, though well intentioned, are incapable of addressing several common problems, including most of those listed above. About all you can expect from most Vichy moisturizers is relief from dryness. That's it. Every product's claims "talk the talk," but they cannot possibly walk the walk because what's in them is, for the most part, standard, and without any research behind it to show that it makes a difference.

A big-deal ingredient for Vichy is their Thermal Spa Water. It is said to reduce irritation, strengthen skin's natural defenses, and provide free radical–quelling activity thanks to its trace minerals and salt. There is no substantiated proof to support these claims, save for a somewhat primitive chart Vichy provides to show this water helps reduce cutaneous signs of irritation (what it was compared to, if anything, is unknown). Two other L'Oreal-owned brands, Biotherm and La Roche-Posay, have similar special waters, each claiming to be mineral-rich. Yet if these are so unique and wonderfully beneficial for everyone's skin, why don't all L'Oreal-owned lines such as Lancome, L'Oreal, Kiehl’s, SkinCeuticals, and The Body Shop, use them, too?

As expected, there are some bona fide winners among Vichy's products, but using Vichy exclusively with the expectation that their products have the answer to whatever your skin needs to have fixed is like thinking green tea is the only food your body needs.

Note: Vichy is categorized as a brand that tests on animals because its products are sold in China. Although Vichy does not conduct animal testing for its products sold elsewhere, the Chinese government requires imported cosmetics be tested on animals, so foreign companies retailing there must comply. This requirement is why some brands state that they don’t test on animals “unless required by law.” Animal rights organizations consider cosmetic companies retailed in China to be brands that test on animals, and so does the Paula’s Choice Research Team.

For more information about Vichy, owned by L'Oreal, call (877) 378-4249 or visit www.vichy.com.

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About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

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The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

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