Runway Length Mascara
Category:Makeup > Mascaras (regular) > Regular Mascara
Last Updated:03.24.2014
Jar Packaging:No
Tested on animals:No
Review Overview

The Victoria's Secret runway is known for long legs and lots of allure, but we're betting the image doesn't conjure up long eyelashes before, well, other things! Whether on the runway or back in real life, this lengthening mascara does a good job of giving short lashes a noticeable boost.

The formula is a bit wetter than normal so it takes more time to dry, but that additional dry time also allows you to add more layers for volume. Once the mascara dries, there isn't any smudging or clumping to speak of.

Even if we can't all be Victoria's Secret models, this mascara is a great option for getting sexy, long lashes as you strut your stuff throughout the day.

  • Provides noticeable length.
  • Doesn't clump, smudge, or flake.
  • Layers well for additional volume.
  • None.
Brand Overview

Victoria's Secret At-A-Glance

Strengths: Good concealer, and mascara; outstanding powder eyeshadow, liquid liner, and long-wearing lip color; good makeup remover.

Weaknesses: Average foundation (and only one option); disappointing eye pencil, lip balms, and oil-blotting papers.

Victoria's Secret makeup clearly tries to play up the same sleek, coy sexuality the rest of the Victoria's Secret merchandise is known for. And what could be a better environment for offering makeup! Victoria's Secret stores are all about a woman feeling sexy and beautiful, head to toe. If you're donning a silky teddy or lacy corset, the complete look almost begs for full, glossed, pouty lips and softly blushed cheeks, and this cosmetics line supplies that, albeit with shine and glitter to spare.

In the fall of 2006, the former Victoria's Secret makeup line blossomed with a whole new look and more enticing branding. Dubbed Very Sexy Makeup (to complement the company's popular fragrance of the same name), the line benefited from a streamlined product selection, while the packaging was updated from polished silver to lacquered black with metallic fuchsia stripes. The image update is sleek and mostly impressive, and kudos are due for to the well-designed tester units, which allow customers to experiment with every shade and offer plenty of tissues, cotton balls, mirrors, and makeup remover. Although I could argue that it doesn't take loads of shimmer and glitter to create very sexy makeup, I'll keep my comments focused on the products themselves, a surprising number of which are quite good and moderately priced.

Items worth checking out include the Liquid eyeliner, Face Illuminator and the impressive Long Wear Lip Shine. The lack of foundation options and a disregard for sufficient UVA protection in every product sporting an SPF rating is disappointing. If you happen to be visiting Victoria's Secret for their annual bra sale you might want to check out some of their makeup items just for the fun of it.

For more information about Victoria's Secret Cosmetics, call (800) 411-5116 or visit www.victoriassecret.com/beauty.

About the Experts

The Beautypedia Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula Begoun herself.

Member Comments
Summary of Member Comments
Sort by:
Not good for me

I could not wait to try this mascara based on Paula's review. I do not like it for me. It clumps. I had to use a clean wand and comb through it to remove the clumps. It does lengthen though. The brush is tricky.

Reviewed by
Jackie C.
Enter a title for your review
First Name, Last Initial
Email Address
How would you rate this product on the following:
500 characters left

Terms of Use

585631-IIS3 v1.0.0.379 3/26/2015 9:25:29 PM
Skip to Top of Page