H2O Proof Blending Eye Pencils need sharpening, but for the money that’s not such a bad deal. These pencils apply easily and most of the shades have a metallic or sparkle-infused finish, so this is not the epitome of understated makeup. True to the name, the long-wearing, surprisingly smudge-resistant finish is waterproof. In fact, it takes effort to remove this pencil! How come Wet ‘n’ Wild can do this for less than $2 and Chanel can’t get it right for $25? As you may have guessed, this pencil would be rated higher were it not for the need to routinely sharpen it.
Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.
For more information about Wet 'n' Wild, visit www.wnwbeauty.com.