The texture of this retractable eyeliner pencil is somewhat hard, so it doesn't glide across the lid as smoothly as it should. It also requires a good amount of pressure in order to achieve rich, even color. In what seems like a clever idea, they included a smudging tool on the opposite end, but unfortunately the texture feels rough when smudged against the lids. The price is tempting, but with performance like this, you're not really getting a beauty bargain after all.
- Retractable pencil so you don't have to sharpen it.
- Hard texture makes it difficult to apply.
- Goes on unevenly.
- Requires excess pressure to achieve a rich line of color.
- Smudging tool is stiff and feels rough around the eyes.
Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.
For more information about Wet 'n' Wild, visit www.wnwbeauty.com.