Ultimate Sheer Tinted Moisturizer SPF 15
1 fl. oz. for $3.99
Last Updated:08.24.2015
Jar Packaging:No
Tested on animals:No
Review Overview

Note: As of summer 2015, we were informed by our readers of a possible reformulation of this product. We appreciate your patience while we take the time to thoroughly update this review!

Ultimate Sheer Tinted Moisturizer SPF 15 wins instant points for listing titanium dioxide plus avobenzone among its active ingredients, so sufficient UVA protection is assured. It has a slightly fluid, thin texture that blends decently and sets to a nearly matte finish suitable for normal to slightly oily skin. True to its name, coverage is sheer and definitely more akin to a tint than a true foundation. All four colors are excellent and there are options for light to tan skin. The formula is fragrance-free.

Note: This foundation’s rating is due to its overall performance rather than its SPF rating. Due to concerns about people not applying sunscreen liberally enough to get the amount of SPF protection stated on the label, it is often recommended to look for SPFs with ratings higher than 15. If you plan to use foundation as your sole source of facial sun protection, consider using one rated SPF 20 or greater. If the foundation with sunscreen you choose is rated less than an SPF 20, we strongly advise applying it over a daytime moisturizer rated SPF 15 or greater and following it with a pressed powder rated SPF 15 or greater. That way, you’re ensuring sufficient broad-spectrum protection which is essential for having and maintaining healthy, younger-looking skin at any age.


Active Titanium Dioxide (w/w 5.6%), Octinoxate (w/w 3%), Avobenzone (w/w 1%)

Inactive Ingredients: Water (Aqua/Eau), Talc, Butylene Glycol, Mineral Oil (Paraffinum Liquidum), Stearic Acid, Mica, Glyceryl Stearate, Iron Oxides (CI 77492), Sorbitan Sesquioleate, Sodium Laureth 4 Phosphate, Phenoxyethanol, Iron Oxide (CI 77491), Triethanolamine, Xanthan Gum, Iron Oxides (CI 77499), Methylparaben, Disodium EDTA, Tocopheryl Acetate (Vitamin E), Propylparaben, Butylparaben, Aloe Vera (Aloe Barbadensis) Extract, Sodium Hyaluronate (Hyaluronic Acid)

Brand Overview

Wet 'n' Wild At-A-Glance

Strengths: Inexpensive, good tinted moisturizer with sunscreen; some attractive bronzing powders; mostly good eyeshadow and lipstick options.

Weaknesses: Unimpressive concealers; large assortment of average to poor eyelining products; the mascaras do little to impress; some lip products suffer from the inclusion of irritants; the makeup brushes.

Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.

For more information about Wet 'n' Wild, visit www.wnwbeauty.com.

About the Experts

The new Beautypedia Team proudly and unequivocally maintains the commitment to help you find the best products possible for your skin. We do this by relentlessly pursuing and relying on published scientific research so you will have unbiased information on what works and what doesn't-and the sneaky ways you could be making your skin worse, not better!

The Beautypedia Team reviews all products using the same research, criteria, and objectivity, whether the product being reviewed is from Paula's Choice or another brand.

Member Comments
Summary of Member Comments
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Formula Has Changed

This used to be a good TM for combo/oily skin, but the formula changed and now only has Octinoxate and Oxybenzone as the SS actives and the formula is now too sheer,and greasy/shiny. What a shame.

Reviewed by
Andi, D
Beautypedia Team Response

Hey there!  Thanks for the info!  We've reached out to Wet N Wild for clarification and will get the review updated soon if needed :)

It's good.

A 3.99 tinted moisturizer that my dry skin can wear that has coverage like a foundation...Yes. The colors can be challenging but my light skin tone found that beige was best. I used sun-kissed in the summer. Natural has a grey tint to it and buff was similar to beige but went a bit pink on me. It's worth a try.

Reviewed by
No significant UVA protection!

I bought 2 (lot number 120548 exp 2015/03 and lot 121635 exp 2015/05) a month ago. The actives listed are Octinoxate 6% and Oxybenzone 2%. Too late to return them when I noticed this. Your review says it has titanium oxide. I am tossing these. Otherwise, the makeup is very good and sheer. From now on, I will check the igredients list as soon as I buy.

Reviewed by
connie p
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