Color Icon Blusher

by Wet 'n Wild  Color Icon
Average Read Member Comments
Add To Faves»

Want to buy this product?

Makeup > Blushes > Powder Blush
Last Updated:
Jar Packaging:
Tested On Animals:

This pressed powder blush has a surprisingly smooth texture and the sparkle-free shades – Mellow Wine and Heather Silk – have an ever-so slight satin finish which looks very natural. The tricky part with this talc-based blush is the inconsistent color payoff: it goes from super sheer to scary bright very fast, which means that you’ll definitely need to employ a proper blush brush (the one included is as cheap as the flip-top packaging). This blush also tends to grab skin unevenly, especially on top of foundation, so careful blending is a must.

Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.

For more information about Wet 'n' Wild, visit

Member Comments

Summary of Member Comments

  1. How would you rate the results? (4 = Best)

    3 / 4 Good
  2. Was this product a good value? (4 = Best)

    4 / 4 Best
  3. Would you recommend this product? (4 = Best)

    4 / 4 Best
Page of 1
  1. JoAnne D
    Reviewed on Wednesday, June 19, 2013
    • Value
      4 / 4
    • Recommend
      4 / 4
    • Results
      3 / 4
    A bit better than average for me
    • After reading the Beautypedia review, I still decided to give this blush a try because of it's price. I bought the Heather Silk, and per the review, I looked like a clown first application! A little goes ALONG way with this product. After learning how little is needed for a "blush" of color, I began to love this product and use it daily. I returned & bought the other color, but I do not use it as often as the Heather Silk. 3 1/2 stars from me!

  2. TAMRA D.
    Reviewed on Friday, February 22, 2013
    • Results
      4 / 4
    • Recommend
      4 / 4
    • Value
      4 / 4
    Great blusher
    • The CC review for this product is quite accurate, yet I don't find it hard to blend. The Heather Silk color is my favorite. It works with my medium light complexion as well as my mother's very light complexion. The price is unbeatable as well!

You May Also Like These Products From Paula's Choice

About the Experts

Paula Begoun is the best-selling author of 20 books on skin care and makeup. She is known worldwide as the Cosmetics Cop and creator of Paula's Choice. Paula's expertise has led to hundreds of appearances on national and international television including:

View Media Highlights


The Paula's Choice Research Team is dedicated to helping you find the absolute best products for your skin, using research-based criteria to review beauty products from an honest, balanced perspective. Each member of the team was personally trained by Paula herself.

585633-IIS5 v1.0.0.367 1/26/2015 11:46:50 PM
Skip to Top of Page
20% Off AHA & BHA Exfoliants | FREE Shipping on $50+

Create an Account

Create Account»
  • »

New Customers

You will have the option to create an account after you have submitted your order.