Color Icon Eyeshadow Trio

by Wet 'n Wild  Color Icon
Price:
$2.99 
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Category:
Makeup > Eyeshadows > Powder Eyeshadow
Last Updated:
2/13/2013
Jar Packaging:
No
Tested On Animals:
No

These trios are assembled as how-to kits for a foolproof contoured eye design, and they mostly succeed. Like other Color Icon shadows, the texture is smooth and the application is easy if you use a professional brush (the included applicators are a waste of time). The pigmentation across the shades in each palette is inconsistent, so these require some experimenting to determine which of the shades go on heavier than the others. With each pressed powder eyeshadow embossed with “Eyelid,” “Crease,” or “Browbone” , these give novice makeup-wearers some idea of where to start, though the shades are versatile enough to work outside of these combinations.

Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.

For more information about Wet 'n' Wild, visit www.wnwbeauty.com.

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