Wet 'n Wild

Wet 'n' Wild At-A-Glance

Strengths: Inexpensive, good tinted moisturizer with sunscreen; some attractive bronzing powders; mostly good eyeshadow and lipstick options.

Weaknesses: Unimpressive concealers; large assortment of average to poor eyelining products; the mascaras do little to impress; some lip products suffer from the inclusion of irritants; the makeup brushes.

Wet 'n' Wild is one of the few cosmetics companies around that prides itself on being extraordinarily cheap, although the prices have increased across the board since we last revisited this brand. But don't let its hokey name and pre-teen marketing tactics deter you, because there are some great options available, and the packaging has improved in almost every category. The best-performing products will seem like steals, while the less impressive to horrible products will quickly have you thinking, "you get what you pay for." It is not very often that a line offers such a procession of clear-cut winners and dismal losers, but once you know what to focus on, you won't get soaked by Wet 'n' Wild. This line is available in most major drugstores across the country, and, like most drugstore lines, does not offer testers. Interestingly, the selection of Wet 'n' Wild in Canadian drugstores tends to be better than what U.S. shoppers will find.

For more information about Wet 'n' Wild, visit www.wnwbeauty.com.

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+ Rating Product Brand Category Price Size
Best Color Icon Eyeshadow Singles Wet 'n Wild Powder Eyeshadow  $1.99
Average Color Icon Eyeshadow Palette (Discontinued) Wet 'n Wild Powder Eyeshadow  $4.99
Average Color Icon Blusher Wet 'n Wild Powder Blush  $2.97
Average Color Icon Lip Liner Wet 'n Wild Lipliner  $0.93
Good Color Icon Bronzer SPF 15 Wet 'n Wild Powder Bronzer  $3.93
Good Color Icon Eyeshadow Trio Wet 'n Wild Powder Eyeshadow  $2.99
Good Color Icon Eyeshadow Collection Wet 'n Wild Powder Eyeshadow  $4.99
Poor Natural Blend Lip Shimmer Wet 'n Wild Lip Tint/Lip Stain  $1.99
Poor Natural Blend Mineral Foundation Wet 'n Wild Mineral Foundation  $4.99
Good MegaEyes Defining Marker Wet 'n Wild Liquid/Gel/Cream/Cake  $3.99
Poor MegaLast Retractable Eyeliner Wet 'n Wild Eye Pencil  $1.99
Average Creme Lipliner Pencil (Discontinued) Wet 'n Wild Lipliner  $0.99
Good Fergie Turn Up the Volume Mascara Wet 'n Wild Regular Mascara  $4.99
Average MegaLiner Liquid Eyeliner Wet 'n Wild Liquid/Gel/Cream/Cake  $2.99
Average Ultimate Minerals Loose Eyeshadow (Discontinued) Wet 'n Wild Mineral Eyeshadow  $3.99
Good H2O Proof Liquid Eyeliner Wet 'n Wild Liquid/Gel/Cream/Cake  $3.99
Best Wild Shine Lip Lacquer Wet 'n Wild Cream Lipstick  $2.99
Good MegaLength Mascara Wet 'n Wild Regular Mascara  $2.99
Average Ultimate Brow Color & Set (Discontinued) Wet 'n Wild Brow Pencil  $2.99
Poor Speed Gloss Energizing Lip Shine (Discontinued) Wet 'n Wild Lip Gloss  $3.99
Poor Eyeliner Pencils (Discontinued) Wet 'n Wild Eye Pencil  $0.99
Average MegaPlump Waterproof Mascara Wet 'n Wild Waterproof Mascara  $3.99
Average MegaPlump Mascara Wet 'n Wild Regular Mascara  $3.99
Average MegaChrome Eyeliner Pencil (Discontinued) Wet 'n Wild Eye Pencil  $2.99
Good Silk Finish Lipstick Wet 'n Wild Sheer Lipstick  $1.29
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